International expansion moves forward: Kempinski Hotels to add another 6,000 rooms to its portfolio
On the occasion of today’s media breakfast at The Hotel Adlon Kempinski Berlin, Martin R. Smura, Chief Executive Officer and Chairman of the management board of Kempinski Hotels presented the newest project of the luxury hotel group: |
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International expansion moves forward: Kempinski Hotels to add another 6,000 rooms to its portfolio
On the occasion of today’s media breakfast at The Hotel Adlon Kempinski Berlin, Martin R. Smura, Chief Executive Officer and Chairman of the management board of Kempinski Hotels presented the newest project of the luxury hotel group: |
Catégorie : - Économie du secteur
- Projets hôteliers
Ceci est un communiqué de presse sélectionné par notre comité éditorial et mis en ligne gratuitement le 05-03-2020
“I am very proud that in the future we will operate through our joint venture with the Beijing Tourism Group two extraordinary and world-first hotel concepts in the new Universal Beijing Resort: The Universal Studios Grand Hotel and the NUO Resort Hotel – Universal Beijing Resort. While the two hotels with 1,200 rooms mark the first phase of the cooperation, another 4,800 rooms will be added at a later stage. The Universal Studios Grand Hotel and NUO Resort - Universal Beijing Resort will position themselves as independent travel destinations and offer a special guest experience through the perfect blend of stylish design and historical cultural features of China. Guests of both hotels will have direct and exclusive access to the theme park.”
The next outstanding hotel opening for Kempinski Hotels is only a few weeks away: With the Sindhorn Kempinski Hotel Bangkok another flagship for the brand will open its doors in May 2020. This second property of Kempinski Hotels in the Thai capital is located in a prime area in the heart of the buzzling city, in the upscale Langsuan neighbourhood and just steps away from the verdant Lumphini Park, and surprises with room sizes starting at 66 sq m. Integrated spa, wellness and fitness facilities span over 4,000 sq m and three floors of the new hotel offering a unique collection of treatments and advanced therapies. Perched on floor 9, restaurant Flow will offer plant-based cuisine with locally sourced 100% certified organic produce and immerse guests into a nutrition-loaded eating experience.
Ambitious and rapid international expansion plans with a very selective growth are part of the long-term strategy of the luxury hotel group, but not at the expense of quality. Kempinski Hotels purely focuses on hotel development projects and additional flagship hotels that can deliver the brand promise and be profitable while ensuring a distinctive quality of service to demanding guests. Moving forward, the strategic orientation of the Kempinski Group's expansion in the future will not only be based on management contracts, but the acquisition of hotel properties is also planned. In particular, properties that may be extensively renovated and then repositioned under the group's own brands will be favoured. “We are definitely interested to also own hotel real estate. Currently we are under negotiations to buy several hotels, three out of them in Germany”, said Martin R. Smura on the occasion.
Starting from May 2020, 7Pines Kempinski Ibiza will open for the season. This will be the first time guests can experience the luxury lifestyle concept following the announcement last autumn of the strategic partnership between 12.18. Investement Group and the hotel group. The 185 suite resort, nestled on the edge of a pine forest bordering the sea on the west coast of the island, offers the height of laid-back luxury and Ibizan flair. Through the strategic partnership with 12.18. around 20 more hotels will be developped and opened in the near future including a hotel in New York and a resort near Porto Cervo on the island of Sardinia. Furthermore, the Schlosshotel Fleesensee in the heart of the German Mecklenburg Lake District with 179 rooms and suites and a first-class gastronomy concept as well as Schloss Roxburghe, a 19th century Scottish manor house, which will have 75 rooms after completion of a separate extension, will add to the portfolio.
"Overall, we are fully on track with our hotel openings - in the next 18 months alone we will open 15 hotels with 3,888 rooms," says Martin R. Smura.
With a second and a third hotel on the Caribbean island of Cuba Kempinski Hotels just extended its presence in Havana and in the Americas. While the new Gran Hotel Bristol is located one block from the Capitolio in the UNESCO world heritage site of Old Town Havana, the Cayo Guillermo Resort Kempinski is the first non all-inclusive beach hideaway in a paradisiac location approximately 500 kilometres east of the Cuban capital.
In the course of the year the Kempinski Hotel Tbilisi will follow in Georgia with 95 rooms at the foot of the majestic Mtazminda mountain and an impressive view over the city. Right after, the brand's first hotel will then open in Israel, The David Kempinski Tel Aviv, in a prominent location on Hayarkon Street and on the vibrant beach promenade. The 32-storey hotel has 250 elegant rooms, including 56 suites with a breathtaking view of the beach and the Mediterranean Sea.
About Kempinski Hotels:Founded in 1897, Kempinski Hotels is the oldest luxury hotel group in Europe. The long-established company offers its guests first-class hospitality and personal service worldwide, complemented by the exclusivity and individuality of the respective hotels. Kempinski currently operates 76 five-star hotels and residences in 34 countries and will expand its portfolio in the future with new hotels in Europe, the Middle East, Africa, Asia and America. Each hotel reflects the strength and success of the Kempinski brand without losing touch with its traditions. The portfolio includes historic grand hotels, award-winning lifestyle city hotels, exceptional resorts and luxurious residences. Every Kempinski meets the quality standards that guests expect, while at the same time preserving the cultural tradition of the destination. Kempinski is also a founding member of the Global Hotel Alliance (GHA), the world's largest network of independent hotel brands.
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