MOLTON BROWN UNVEILS THE ART OF HOME SCENTING WITH A NEW HOME FRAGRANCE COLLECTION FOR HOTEL PARTNERS
Molton Brown has released its new Home Fragrance collection for hotel partners. |
|
MOLTON BROWN UNVEILS THE ART OF HOME SCENTING WITH A NEW HOME FRAGRANCE COLLECTION FOR HOTEL PARTNERS
Molton Brown has released its new Home Fragrance collection for hotel partners. |
Catégorie : Europe - Produits et Fournisseurs
- Fournisseurs
Ceci est un communiqué de presse sélectionné par notre comité éditorial et mis en ligne gratuitement le 02-12-2022
Inspired by more than 50 years of Molton Brown’s fragrance-making experience and crafted in line with the brand’s ongoing sustainability journey, the new collection extends Molton Brown’s offer for hotels seeking to create a truly luxury fragrance experience for guests.
Complete with Scented Candles, candle accessories, Aroma Reeds and Aroma Reed refills, the new Home Fragrance collection presents five of Molton Brown’s most popular fragrances to set an uplifting, refreshing or relaxing ambience for guests.
This includes a new addition to the Home range, Coastal Cypress and Sea Fennel, which has long been a firm favourite among Molton Brown’s customers.
The collection is presented with a new aesthetic which celebrates Molton Brown’s heritage as artisan perfume makers and also continues the sustainability journey and conscious care for the world which has been at the heart of all the brand’s products since its foundation.
The redesigned Signature Candle is housed in a sophisticated vessel tinted with Molton Brown’s heritage Mayfair Ebony shade and inspired by the 1970s, the decade of the brand’s birth.
In line with Molton Brown’s passionate commitment to pushing the envelope on sustainability, the boxes for the new collection are at least 46% lighter than previously, which allows for easier and more sustainable transportation.
To help reduce waste even further, the outer carton paper is made from 50% FSC-certified recycled materials and the glass used for the Scented Candle and Aroma Reeds is also recyclable and can be repurposed.
The Scented Candles, Aroma Reeds and Refills follow the brand’s constant pledge to be Made in England, which allows Molton Brown to ensure the highest standards from start to finish, and as always, everything is 100% vegetarian and cruelty free.
The candles are crafted from sustainable mineral wax, which provides the finest burn performance and fragrance release, and the Aroma Reeds use natural rattan which will diffuse scent for up to four months.
The long burn time of the candles, 30-40 hours for the Signature Candles and 60-70 hours for the Luxury Candles, also helps to further reduce waste while also providing a long-lasting experience.
Steve Clark, Senior Director, Hotel and Retail Sales, EMEA, Molton Brown, said: “We’ve distilled over fifty years of fragrance experience into our new Home collection, perfected to suit any space, occasion and mood. Filled with beautiful, scented objects as elegant as they are expertly created, we’ve thought of every little detail to help create a real sanctuary in any space.
“We know that sustainability has never been more important and that today it goes hand-in-hand with luxury in the eyes of both our hotel partners and their guests. This is why we have created this collection to deliver both excellence in fragrance and experience, but also continued our sustainability journey and our core mission to deliver luxury with a conscious care for the world, as started by our pioneering founders more than half a century ago.”
The Home Fragrance Collection
Orange & Bergamot
- Signature Candle 190g
- Luxury Candle 600g
- Aroma Reeds 150ml
- Aroma Reeds Refill 150ml
Re-charge Black Pepper
- Signature Candle 190g
- Luxury Candle 600g
- Aroma Reeds 150ml
- Aroma Reeds Refill 150ml
Coastal Cypress & Sea Fennel
Delicious Rhubarb & Rose
- Signature Candle 190g
- Aroma Reeds 150ml
- Aroma Reeds Refill 150ml
Mesmerising Oudh Accord & Gold
- Signature Candle 190g
- Luxury Candle 600g
Accessories
- Wick trimmer
- Signature Candle Lid
- Luxury Candle Lid
Who We Are
Born on South Molton Street, London in 1971, Molton Brown is an icon of uniquely British style. Our Eaux de Parfum and Toilette, and Bath, Body, Hair and Home collections have been Made in England since day one – and we’re committed to this for our future. Sourcing only the best ingredients in exceptional fragrance concentrations, our quality has awarded us with a Royal Warrant from the late Queen Elizabeth II. As part of our ever-evolving sustainable journey, we never have and never will test on animals, we run our own manufacturing facility in Elsenham and we champion beauty that’s kinder to the environment. Inspired by our progressive home, London, we work side-by-side with our eclectic set of perfumers to empower you with long-lasting, distinctive fragrances you’ll love.
|
|
