RIU enters Senegal (Sénégal)
The international chain’s investment in Pointe Sarène amounts to 150 million euros |
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RIU enters Senegal (Sénégal)
The international chain’s investment in Pointe Sarène amounts to 150 million euros |
Catégorie : Afrique Océan Indien - Sénégal - Économie du secteur
- Projets hôteliers
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The project will take place as part of the local authorities’ drive to develop tourism in this destination
The RIU Hotels & Resorts chain has announced the purchase of a 25-hectare site in the Pointe Sarène area on Senegal’s west coast, a paradise destination that is in the midst of the tourist development process. With it, the chain strengthens its commitment to the continent of Africa, where it already owns six hotels (five in Cape Verde and one in Tanzania) and runs a further five hotels in Morocco.
The planned investment amounts to 150 million euros, which includes the purchase of the site and the development of the future hotels in the destination. The size of the site will allow two properties to be built, and it is being purchased within the framework of the chain’s partnership with SAPCO (Society for the Development and Promotion of the Senegal Coast and Tourist Zone). They are working in close collaboration to execute the project, which is currently in the draft planning stage and due to launch in November.
RIU’s project in Senegal will consist of two phases: in the first, a hotel in the Classic range will open, with around 500 rooms; and in the second, the chain aims to build a hotel in the Riu Palace range, with capacity for around 800 guests.
The local and tourist authorities’ intention to promote the destination was evident in the finalisation of the Blaise-Diagne international airport in 2017, which is 35 km from the site RIU has acquired, and of a highway that links it to the city of Dakar. To complement that highway and the hotel chain’s project, the construction of a bypass is underway that will link the highway to the new destination that is under development.
As well as hiring and training workers for the construction of the hotels, following their development RIU will create 300 jobs for the opening of each property, which entails a total of 600 new employment opportunities once both hotels have launched. In addition, as part of its commitment to sustainable development in the new establishments, the chain has already planned efficient construction of the first building in the destination.About RIU Hotels & Resorts:The international RIU chain was founded in Mallorca by the Riu family in 1953 as a small holiday firm and is still owned by the family's third generation. The company specialises in holiday resorts and over 70% of its establishments offer its acclaimed All Inclusive by RIU service. With the inauguration of its first city hotel in 2010, RIU is expanding its range of products with its own line of city hotels called Riu Plaza. RIU Hotels & Resorts now has 93 hotels in 19 countries which welcome over 4,5 million guests a year and provide jobs for a total of 29,985 employees. RIU is currently the world's 35th ranked chain, one of the Caribbean's most popular, the 4th largest in Spain in terms of revenue and the fourth largest in number of rooms.
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