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RCI's big reveal on growth of leisure real estate in Asia

RCI's big reveal on growth of leisure real estate in Asia

Category: Asia Pacific
This is a press release selected by our editorial committee and published online for free on 2010-03-15


RCI, the global leader in vacation exchange and one of the Wyndham Worldwide family of companies (NYSE: WYN), will host senior executives and decision makers in the hospitality and leisure real estate industries at the RCI® Asia Leisure Real Estate Symposium on 22-23 April 2010 in Singapore where RCI will reveal the secrets of successful vacation exchange.

“The BIG Reveal” Symposium is a response to an emerging interest in vacation ownership in Asia, which is anticipated to attain greater momentum over the next few years. As the largest vacation exchange network in the world that continues to revolutionize the vacation exchange experience for leisure real estate developers and leisure travelers with service and product innovations, RCI recognizes the rising demand for quality leisure real estate models to capture this growth.

“We are noticing a strong and growing interest in vacation ownership products in Asia as holiday makers become more sophisticated and discerning and are seeking a differentiated vacation experience with quality accommodations,” said Geoff Ballotti, CEO, RCI. “We believe that now is a great time for leisure real estate owners and developers to invest in and create vacation ownership products to catch the upswing in Asia. As the pioneer in vacation exchange, RCI has the expertise, experience and solutions to help leisure real estate owners and developers enhance the value of their assets and offer an outstanding proposition to consumers while revolutionizing their vacation experience.”

The two-day event will be held at the Pan Pacific Singapore where attendees will participate in a series of forums, panel discussions and workshops focusing on the development of vacation ownership in Asia and around the world. Symposium topics will focus on vacation ownership trends and opportunities, fractional real estate and ownership, cross-border success and sustainability, customer engagement and social media, legal framework and expert insight on building a successful vacation ownership business.

Key speakers and experts include:
• “A Global Overview of Vacation Ownership Industry and Asia Market Insights” by Dr. Richard L. Ragatz, President, Ragatz Associates;
• “Thinking the Future of Leisure Hospitality: Challenges for Asia” by Dr. Russell Arthur Smith, Interim Dean, Cornell-Nanyang Institute of Hospitality Management, Nanyang Technological University, Singapore;
• “Finding a Competitive Advantage in the Global Luxury Market” by Frank M. Pfaller, Chief Executive Officer, Selected Hotels Promotion L.C.; and
• “State of the Industry & Tourism in Singapore” by Justin Chew, Executive Director, F1 Sports & Hospitality, Singapore Tourism Board.

Prior to the Symposium, a half-day interactive and informative workshop on “Sales and Marketing Techniques for a Successful Vacation Ownership Business” conducted by Dan King, one of the industry’s most recognizable trainers and consultants, will be held at the Suntec Singapore International Convention and Exhibition Centre on 21 April.

“The BIG Reveal Symposium is aimed at experts, industry and business leaders to facilitate discussion of initiatives that boost the growth of vacation ownership, share invaluable insights, explore innovative leisure real estate models and transform the leisure experience for travelers,” said Adrian Lee, managing director, RCI Asia. “We will reveal effective solutions that will unleash asset value in leisure real estate and the sustainable success of vacation ownership. We believe that the RCI Asia Leisure Real Estate Symposium is the much needed platform that will drive a concerted effort towards the growth of vacation ownership in Asia and benefit leisure real estate owners in finding a competitive advantage through vacation ownership.”



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