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Hilton Caribbean dives into Youtube

Hilton Caribbean dives into Youtube

Category: North America & West Indies / Carribean islands - Industry economy - Trends / Expert's advice
This is a press release selected by our editorial committee and published online for free on 2008-04-18


New Webpage Offers Travelers Official Hotel & Resort Videos

Hilton Caribbean announces the launch of a page on YouTube.com, the popular video sharing website where users can upload, view and share clips. The recently debuted webpage, youtube.com/hiltoncaribbean, shares official hotel and resort videos.

According to YPB&R/Yankelovich, Inc.’s 2007 National Leisure Travel Monitor, two-thirds of leisure travelers have used the Internet to obtain travel information before making a hotel or resort reservation. Now, Hilton Caribbean gives travelers a glimpse of a hotel prior to arrival, as well as access to array of information before planning their dream vacation. Guests can also download a video as a remembrance of their most recent stay.

“As social media becomes more prevalent in our industry we recognize the need to reach this growing audience. We already had our official videos on our Hilton Caribbean website, but with millions of YouTube videos watched per day, it just made sense to post our official videos and information on this website as well,” commented Luis Perillo, regional director of sales and marketing, Caribbean and Central America, for Hilton Hotels Corporation.

To view Hilton Caribbean hotel and resort videos on YouTube, please visit youtube.com/hiltoncaribbean.



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