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Design Hotels celebrates its 15th birthday and gives directions to dream on

Design Hotels celebrates its 15th birthday and gives directions to dream on

Category: Worldwide
This is a press release selected by our editorial committee and published online for free on 2008-02-29


The international hotel brand Design Hotels™ will be celebrating its 15th birthday at the ITB this year from 5-9 March in Hall 9, Stand 311. Since its founding in 1993, the company has grown to encompass an extensive portfolio of sales, marketing and revenue services for its 170 member hotels worldwide.

News at the ITB:38 new properties, the launch of the Design Hotels™’ re-designed magazine Directions and a new satellite office to open in Perth, Australia this March.


DIRECTIONS TO DREAM ON
The sixth issue of Directions, themed “Dreams”, will be launched at the ITB and features a conceptual and visual re-design. Readers can begin their journey at either end of the reversible magazine, choosing between thought-provoking articles and – on the flip side – the “Locator” guide to member hotels. The practical format of this new issue is enhanced with fresh graphic design and reader-friendly language throughout.

The 100 paged editorial section is composed of articles that inform and inspire. Among them are pieces on democratic design, the nostalgic side of Lisbon and the best beds worldwide. For balance, large image stretches by Zena Holloway and other star photographers invite the reader to delve in and dream.


DESIGN HOTELS™ DOWN UNDER
The company opens its first office in Perth this March and also welcomes its first Australian member hotel, The Limes in Brisbane. “We feel that it is time to approach this continent,” says Iain Ainsworth, Executive Vice President. “The opening of this additional office within the region demonstrates our clear development strategy and marks our commitment to building stronger relations within the marketplace, with new hotels, press and the travel trade."


MEET THE MAKERS OF SELECTED HOTELS
Design Hotels™ invites visitors to meet the people behind the scenes. Representatives from the following properties will be at the Design Hotels™ stand:

Austria, Zell am See: Mavida Balance Hotel & Spa
Belgium, Genk: Carbon Hotel (opening April 2008)
China, Beijing: The Emperor Hotel (opening April 2008)
Cyprus, Paphos: Almyra
Germany, Frankfurt: Gerbermuehle
Germany, Frankfurt: Goldman 25hours Hotel
Germany, Frankfurt: 25hours Hotel Frankfurt (opening June 2008)
Germany, Frankfurt: Roomers (opening September 2008)
Germany, Frankfurt: The Pure
Germany, Hamburg: Gastwerk
Germany, Hamburg: The George (opening September 2008)
Germany, Ruegen: Cerês am Meer
Indonesia, Bali: Alila Villas Uluwatu (opening late 2008)
Indonesia, Bali: Alila Manggis
Indonesia, Bali: Alila Ubud
Indonesia, Jakarta: Alila Jakarta
Indonesia, Jakarta: Kemang Icon by Alila
Italy, Sicily: One Hotel
Japan, Kyoto: Hotel Screen Kyoto
Maldives, South Male: Alila Villas Hadahaa (opening June 2008)
Maldives, South Male: Alila Villas Lonudhaa (opening June 2008)
Sweden, Gothenburg: Avalon
Thailand, Petchaburi: Alila Cha-Am (opened February 2008)
Thailand, Koh Samui: The Library
Thailand, Prachuab Khiri Khan: X2 Kui Buri
Thailand, Bangkok: The Metropolitan Bangkok
United Kingdom, Southport: The Vincent (opening May 2008)



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