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SoftBrands Adds Five Best Western Properties in One Month

SoftBrands Adds Five Best Western Properties in One Month

Category: Central and South America
This is a press release selected by our editorial committee and published online for free on 2007-10-04


SoftBrands, Inc. (Amex: SBN), a global supplier of enterprise application software, today announced that five more Best Western properties have selected SoftBrands' Medallion property management system (PMS) to manage availability, rates and inventory using the Medallion Best Western two-way interface in a month's time.

"We wanted a PMS that would help us manage our hotel operations and would be easy for our seasonal staff to learn," said Matt Souza, manager at the Listel, Whistler, British Columbia. "We chose SoftBrands above the other endorsed vendors because of the level of customization that is offered with the Medallion product, as well as the on-site training and the company's strong reputation for customer service and support."

In addition to the Best Western Listel, SoftBrands has added Best Western Robert Treat, Newark, NJ, Best Western Oakland Park, Ft. Lauderdale, Fl, Best Western Santee, Santee, SC and another in Aguascalientes, Mexico.

SoftBrands Medallion PMS is gaining momentum within the Best Western members with recent product enhancements plus the addition of a focused sales team," said Joseph Flynn, vice president of sales, SoftBrands Hospitality. Medallion is a full-featured PMS that offers the ease of use, rich guest data and sophisticated rate controls hoteliers need to help maximize room occupancy and revenue per available room.

Best Western International endorsed the SoftBrands' Medallion PMS in Feb. 2007 following certification of the Medallion Best Western two-way interface. The two-way CRS gateway makes it possible to book or update guest reservations through the Best Western central reservation office, online or through an individual property using real-time hotel availability data for Best Western member properties. The two-way interface provides a smooth flow of information that enables Best Western to sell more effectively, offer better customer service and give customers greater control over their reservations.



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