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Luxury Retreats and AAA Launch Showcase for Villas in Italy - New site puts favorite region front and center

Luxury Retreats and AAA Launch Showcase for Villas in Italy - New site puts favorite region front and center

Category: Europe
This is a press release selected by our editorial committee and published online for free on 2007-09-28


Relaxing, enchanting, energetic Italy. Few destinations are as naturally suited to the lifestyle offered by villa rental holidays.

Luxury Retreats, the world leader in luxury villa rentals with over 1,300 properties across the globe, is announcing the launch of a new website devoted solely to its private homes, farmhouses and villas in Italy. Guest favorites like Tuscany, Umbria and the Amalfi Coast will be showcased, as well as some lesser-known but beautiful regions like Emilia Romagna and Liguria.

Italian Villas by Luxury Retreats is a joint offering with the American Automobile Association's (AAA) Home & Villas Program.

"When we thought about setting up an offshoot of our main website, Italy was the first place that came to mind," said Ben Tuff, Luxury Retreats' Director of Marketing. "There is so much variety in just this one country that we wanted to show off."

Italian holiday villas are extremely popular due to the authenticity factor - when you stay here for a week or two, it's easy to feel like a real Italian. Many of Luxury Retreats' villas in Italy are farmhouses a few centuries old, updated and renovated with modern amenities. The environment is leisurely, perfect for family vacations where all you want to do is hang out together.

"When you're looking out from your patio to vineyards in Tuscany or the Mediterranean coast, it's hard not to just settle in and live la dolce vita," agreed Tuff.

Reservations made through Italian Villas will have access to the same complimentary concierge services as all Luxury Retreats guests. That means car rental arrangements, airport transfers and pre-stocking of the villa's fridge with the guest's favorite foods and beverages. Other special requests, like tours or classes, are also available. Many who stay at Italy villa rentals get into the local spirit with a cooking lesson and demonstration right at the home.



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