Wyndham Brand Enters U.K. Market with Reflagging of London's Conrad Hotel
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Wyndham Brand Enters U.K. Market with Reflagging of London's Conrad Hotel
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Category: Europe
This is a press release selected by our editorial committee and published online for free on 2007-06-14
Wyndham Hotel Group today announced that the Wyndham Hotels and Resorts brand will be introduced to the United Kingdom with the conversion of The Conrad(R) London, the five-star, all-suite hotel of Hilton Hotels Corporation, to The Wyndham(R) London-Chelsea Harbour.
A Wyndham Hotel Group International subsidiary, Chelsea Harbour Management Inc., will operate the 160-unit hotel under a 20-year agreement with the owner, Blue Harbour 2 Ltd., a privately held entity in the United Kingdom.
"After an extensive search, we selected the Wyndham brand for our marquee London hotel and the company behind the brand -- Wyndham Hotel Group International -- to manage it," said Pat Power, director, Blue Harbour 2 Ltd. "We are proud to introduce this widely recognized brand name to the United Kingdom."
The Wyndham London-Chelsea Harbour is situated in the exclusive Chelsea Harbour, 50 yards from the River Thames overlooking the marina. Chelsea, known for its upscale retail and restaurants and celebrity residents, is a few minutes' drive from Kings Road, Sloane Square and Knightsbridge.
Steven A. Rudnitsky, Wyndham Hotel Group president and chief executive officer, said the introduction of the Wyndham brand in London is part of the company's strategy to pursue flagship Wyndham hotel properties in key international and gateway cities.
"London is Europe's economic hub and one of the largest feeder markets in the world," he said. "The addition of The Wyndham London-Chelsea Harbour to our collection of first-class Wyndham properties further establishes Wyndham Hotel Group's position as a global hospitality company and demonstrates the strength of the Wyndham brand."
Each of the hotel's suites feature a sitting room, high-speed Internet access and 24-hour security, and many offer a balcony. Six luxury penthouse suites overlook the harbor and river. Hotel facilities include 14 conference rooms, gymnasium, cardio room, indoor 17-meter pool, saunas and steam rooms. Its Aquasia(R) Restaurant, Bar and Terrace offers modern European cuisine.
"Our intent is to fully leverage this hotel's premier status by augmenting its restaurant, bar and spa amenities," Rudnitsky said.
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