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MOLTON BROWN: CREATING SUSTAINABLE LUXURY AND BUILDING A SUSTAINABLE FUTURE FOR HOTEL PARTNERS (United Kingdom)

This year, Molton Brown has marked its 50th anniversary by continuing to further the sustainable ideals which have been at the heart of the brand since its inception.

MOLTON BROWN: CREATING SUSTAINABLE LUXURY AND BUILDING A SUSTAINABLE FUTURE FOR HOTEL PARTNERS (United Kingdom)

This year, Molton Brown has marked its 50th anniversary by continuing to further the sustainable ideals which have been at the heart of the brand since its inception.

Category: Europe - United Kingdom - Suppliers - Providers
This is a press release selected by our editorial committee and published online for free on 2021-12-22


A true icon of British luxury, Molton Brown was founded in London’s South Molton Street in 1971 where the brand’s founders began creating products with the highest quality of ingredients, all imbued with a sense of conscious care and commitment – both for customers and for the wider world.

Today, the brand proudly keeps those ideals alive and continues to push the boundaries with a set of evolving sustainability commitments including being 100% vegetarian and cruelty-free and manufacturing all its collections in England to ensure the highest quality standard and promote local and greener manufacturing.

In 2021, Molton Brown has continued to find new ways to demonstrate that luxury and sustainability go hand-in-hand, and as a signatory on the Walpole Sustainability Manifesto, the company is committed to helping the British luxury sector to lower carbon emissions, reduce environmental impacts, and ensure more sustainable growth for the future.

This work begins in-house, where Molton Brown has drawn on both its heritage and its sustainable mindset in 2021 with the launch of bespoke 200ml glass bottles.

Crafted from thick-cut, 100% recyclable glass, these classic and stylish bottles are specially designed for refilling and reusing, whilst adding an elevated feel to any bathroom. Also this year, the brand’s factory in Elsenham, where its collections are crafted, became fully carbon neutral, taking the next step in Molton Brown’s ideal of homegrown manufacturing with the earth in mind.

All of these efforts, coupled with a sensef conscious care for the world - which is at the heart of all the brand does - have seen the Molton Brown named Best Sustainable Luxury Hotel Amenities Brand in the LuxLife Resort & Retreat Awards 2021.



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