GROUPE GM AND NUXE EXPAND THEIR LINE OF RÊVE DE MIEL AMENITIES (France)
Groupe GM, an international leader in amenities, is renewing its hotel line from internationally renowned French brand NUXE. |
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GROUPE GM AND NUXE EXPAND THEIR LINE OF RÊVE DE MIEL AMENITIES (France)
Groupe GM, an international leader in amenities, is renewing its hotel line from internationally renowned French brand NUXE. |
Category: Europe - France - Suppliers
- Providers
This is a press release selected by our editorial committee and published online for free on 2021-12-08
Filed by Hopscotch Europe
Celebrating their active collaboration since 2013, this specially tailored amenity range will be made available worldwide thanks to Groupe GM’s extensive distribution network.
The line, called Rêve de Miel, is composed of products subtly enriched and scented with honey.
This range with its delicate and honeyed fragrance is perfectly suited to all skin types. This collection comes as a standard line and a special edition and covers a wide range of amenities.
The amber-coloured standard line is available in 40 ml recycled plastic bottles. It consists of a face and body cleansing gel, shampoo, conditioner, body lotion, and hair and body cleansing gel. These products are also available in large 300 ml Ecopump sizes, alongside a hand wash gel.
A 20 g bar of face and body soap completes this standard line.
The Ecopump is not the only large size available in the new hotel line: our standard line will incorporate our new 400 ml Ecofill. These two dispensers are made from recycled plastic.
The light-coloured special edition is available as 50 ml tubes made from sugar cane residue. It consists of a face and body cleansing gel, shampoo, conditioner, and body lotion.
It is also available in the large Ecopump size for the hand wash gel, conditioner, body lotion, and hair and body cleansing gel. In addition to a 20 g bar of face and body soap, this special edition incorporates a 40 g massage soap.
With its eco-designed products and the large size options, the amenities in the new NUXE hotel line are fully compliant with Groupe GM’s Care About Earth programme.
With this programme, Groupe GM is committed to developing sustainable products and to reducing its environmental impact.
In accordance with Groupe GM’s environmental commitment and the Nuxe cosmetic charter, the Rêve de Miel amenities are free from parabens, silicones, mineral oils, and colourants.
The Rêve de Miel range can be completed with miniature 10 ml bottles of Huile Prodigieuse and Huile Prodigieuse Or, two of Nuxe’s best-selling, certified vegan products.
Laurent Marchand, CEO of Groupe GM commented, “We are delighted to be partnering with Nuxe, a pioneering cosmetics brand that combines nature with well-being and beauty and shares Groupe GM’s commitment to the environment. This collection of amenities is consistent with our Care About Earth programme and we believe that it is ideally suited to guests’ needs. We look forward to launching this new amenity line in hotels worldwide.”
About the Nuxe brand
Founded 30 years ago by French entrepreneur Aliza Jabès, NUXE is a pioneer in natural-origin cosmetology that meets women’s aspirations. Formulated and produced in France to the highest pharmaceutical standards and with respect for nature, NUXE’s skincare and fragrances are a source of everyday pleasure, with addictive textures and scents that truly stir emotions. The NUXE experience can also be enjoyed at over 60 exceptional NUXE spas, located in France and around the world, dedicated to well-being and reconnecting with oneself.
About Groupe GM
A leading international player in the guest amenity industry for 40 years, the Groupe GM designs, produces and distributes cosmetics and accessories for the hospitality industry in over 70 countries across every continent. Drawing on an international network of dedicated agents, the Groupe GM distributes a unique portfolio of over 30 brands. In addition to its own brands, the Groupe GM signs exclusive worldwide licensing agreements with recognized international brands, including cosmetic, fashion, design and spa brands. The Groupe GM offers flexible, global solutions, enabling hoteliers to stand out with their hospitality products.
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