Opening in June 2017, Nobu Hotel Shoreditch will be Nobu Hotels’ first European hotel (United Kingdom)
Nobu Hotel Shoreditch will be defined by its iconic city setting, extraordinary guest service and the ever-present Nobu brand.
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Opening in June 2017, Nobu Hotel Shoreditch will be Nobu Hotels’ first European hotel (United Kingdom)
Nobu Hotel Shoreditch will be defined by its iconic city setting, extraordinary guest service and the ever-present Nobu brand.
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Category: Europe - United Kingdom - Industry economy
- Hotel opening
This is a press release selected by our editorial committee and published online for free on 2017-02-28
Opening in June 2017, located in the heart of London’s artistic quarter, Nobu Hotel Shoreditch is the first European hotel from the internationally renowned Nobu Hotels brand. The hotel’s 143 guest rooms and 7 suites offer a tranquil escape from the hustle and bustle of one of the city’s most culturally significant districts, as well as an iconic dining experience at the brand new Nobu Shoreditch restaurant.
Set back from the lively cultural hub of Great Eastern Street, Nobu Hotel Shoreditch offers a dynamic blend of Nobu’s signature east-meets-west philosophy and Shoreditch’s creative and industrial energy. As well as an exclusive spa and wellness area, guests can take advantage of a series of innovative culinary experiences, specially created for Nobu Shoreditch, available not only in London’s newest Nobu restaurant, but across the lobby bar, extensive meeting spaces and 24 hour in-room dining.
The contemporary and distinctive design of Nobu Hotel Shoreditch marks it as one of East London’s most interesting attributes. The materiality of the property references its Shoreditch location and the history of one of London’s most culturally rich districts.
The expressive design for the new Nobu Hotel Shoreditch is the result of the collective efforts of Ron Arad Architects and Ben AdamsArchitects. The original scheme, by Ron Arad Architects, features overhanging floor slabs and cantilevered steel beams forming a frayed edge to the east, where a landscaped garden is terraced to provide natural light to the restaurant space. Ron Arad Architects left the project in 2013 and Ben Adams Architects were appointed in December 2013 to develop the design and complete the project.
The 240 seat, Nobu Shoreditch restaurant was designed by Studio PCH. The interior of the hotel was designed by local designers, Studio Mica. All parties worked in collaboration to create a seamless transition between the hotel and the restaurant.
Giving back to the local area, Nobu Hotel Shoreditch will be opening its stunning pocket garden, creating a public space between the vibrant streets and the calmness of the hotel, offering an oasis in the hectic heart of East London.
Each of the 143 guest rooms exudes refined, relaxed sophistication, linking timeless design with contemporary functionality for the modern traveller. Black joinery contrasts with the exposed concrete structure and soft textiles of the furniture to create an interior that is at once visually appealing to sight and touch. This is juxtaposed with the bright white bathrooms, featuring a walk-in rain shower and stunning custom-designed gold washbasin. The rates for the rooms start from £250.
Nobu Hotel Shoreditch also features 7 unique suites overlooking the courtyard and pocket garden from their own private balconies. These dynamic spaces have been meticulously designed to embrace the property’s distinctive architecture with Japanese aesthetic subtleties. The largest of these is the exclusive Nobu suite, featuring two private balconies with views across London’s iconic skyline, a dining area, a lounge and a bathtub. The starting rates for the suites are from £460.
Inspired by the iconic Nobu aesthetics, the 340m² restaurant space’s sleek wooden finish creates a cool and contemporary environment. Known around the world, Nobu cuisine is an innovative interpretation of Japanese, Peruvian and other South American elements pioneered by Chef Nobu Matsuhisa and influenced by his years of studying Japanese cuisine in Tokyo and his extensive travels. Overseen by Executive Chef Greg Seregi, supported by Head Sushi Chef Teruya Noriyoshi, the Nobu Shoreditch menu will feature many of Nobu’s timeless dishes, such as Black Cod Miso and Yellowtail Sashimi with Jalapeno, as well as plates inspired by the creativity and vibrancy of the local area, bringing culinary innovation and fine dining to East London. Reached via a grand staircase and with space for 240 guests, Nobu Shoreditch is bathed in natural light from the five metre tall glass doors leading out to the charming Nobu Terrace.
Perfect for open air dining, the terrace, which can entertain up to 80 people, is split into four level terraces and available for private functions. Guests can also take advantage of the semi-private dining space overlooking the custom-built, open kitchen. Hosting up to 18 people, this is the perfect spot from which to experience the theatre of the Nobu kitchen. Behind the Nobu Shoreditch bar, an eclectic collection of vintage sakes, limited edition Japanese whiskies and rare champagnes are displayed for the discerning drinker.
The separate Lobby Bar on the ground floor is also available to both guests and the public, offering an easy-going atmosphere radiating comfort and warmth. Alongside a range of delicate Nobu dishes and award-winning cocktails from Nobu hotels around the world, the Lobby Bar provides a sophisticated retreat in which to socialise, relax or watch the world go by.
The adaptable Kaijo meeting and event spaces at Nobu Hotel Shoreditch cater to a range of occasions, from family celebrations to business conferences. Boasting an abundance of natural light and a versatility that suits it to all needs, Kaijo can be used as one large space of 180m², accommodating 200 people for a cocktail reception or 120 for a banquet, or divided into six separate spaces as required.
Balance and mindfulness is the focus of the Nobu Hotel Shoreditch spa and wellness area, offering a range of relaxation, wellness and beauty services that rejuvenate, revitalise and reenergise. The 24-hour fitness centre offers state of the art facilities for guests, including a personal trainer on request, complimentary water and towels, a stretching area and weights.
ABOUT NOBU HOTELS
Named one of luxury's 25 Most Innovative Brands by Robb Report, Nobu Hotels is ranked among an elite selection of global luxury hospitality brands. The natural growth of the Nobu luxury brand built on service, image and hospitality, offers the complete spectrum of hotel and restaurant management for unique projects around the world. With operations spanning five continents, the Nobu brand thrives in the world's capitals as the destination lifestyle experience. The first Nobu Hotel opened in 2013 as a boutique hotel within Caesars Palace Las Vegas and was subsequently named one of the Hottest New Hotels by CNN Travel, Top North America Hotel Opening by Luxury Travel Advisor and subsequently Luxury Travel Advisor’s Award of Excellence. The first Nobu Hotel in Asia opened at City of Dreams Manila in December 2014 and Nobu Hotel Miami Beach opened shortly after in 2016 and soon to follow Nobu Hotels in Malibu, Riyadh, Chicago, London Shoreditch, Los Cabos amongst other global locations. Nobu is strategically focused on further expanding its global portfolio of Nobu Hotels through a solid development pipeline.
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