Steigenberger Hotel Group : Alexander Hörner new Chairman of the HSMAI Europe Sales Executive Advisory Board
Alexander Hörner, Vice President of Sales at Steigenberger Hotel Group, has been appointed Chairman of the Europe Sales Advisory Board of the Hospitality Sales & Marketing Association International (HSMAI). |
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Steigenberger Hotel Group : Alexander Hörner new Chairman of the HSMAI Europe Sales Executive Advisory Board
Alexander Hörner, Vice President of Sales at Steigenberger Hotel Group, has been appointed Chairman of the Europe Sales Advisory Board of the Hospitality Sales & Marketing Association International (HSMAI). |
Category: Europe - Careers
- Appointments
This is a press release selected by our editorial committee and published online for free on 2015-07-17
Mr. Hörner will be focusing his attention on the profile of the "Sales Manager 2020". Such a person needs to demonstrate expertise in all customer-related processes such as sales, e-commerce and social media. He or she also requires basic legal knowledge in order to be able to negotiate with global clients in a competent and successful manner. Cost of sales and profitability are important topics within the branch.
The aim is to use conferences, training courses and webinars to prepare sales teams for the challenges of today and tomorrow.
"We are extremely pleased to see this very important position being looked after by such an eminent expert, while pushing HSMAI forward as a powerhouse for sales within the travel and hospitality industry," says Ingunn Hofseth, CEO and President of HSMAI Europe.
"The HSMAI Europe Sales Advisory Board identifies trends in the hotel sector and is considered to be the leading voice in the fields of hospitality, sales and marketing, revenue management and leadership development," commented Alexander Hörner, Vice President of Sales at Steigenberger Hotel Group. "I am proud to be able to contribute the know-how I have acquired as VP of Sales at Steigenberger."
Steigenberger Hotels AG is one of Europe's leading hotel companies. From its Head Office in Germany, the Steigenberger Group operates 110 hotels on three continents including 18 which are under construction or at the planning stage.
Steigenberger Hotels and Resorts includes some of the most prestigious hotels in Europe, such as the Steigenberger Frankfurter Hof and the Steigenberger Parkhotel in Düsseldorf. InterCityHotel is a medium-price brand that offers 38 hotels located in city centres and at airports. "Jaz in the City" is a new creative concept that will be launched in Amsterdam in the autumn of 2015.
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