Bloom Holding Selects Rotana Hotel Management to Operate its Hospitality Component Within Park View Developement (United Arab Emirates)
Abu Dhabi - based real estate developer Bloom Holding, a National Holding company, today announced Rotana Hotel Management, one of the leading hotel management companies with presence in the Middle East, Africa, South Asia and Eastern Europe, will operate its 188-key hotel apartments within ‘Park View’, a mixed-use development set to take shape in the university neighborhood of Saadiyat in Abu Dhabi. |
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Bloom Holding Selects Rotana Hotel Management to Operate its Hospitality Component Within Park View Developement (United Arab Emirates)
Abu Dhabi - based real estate developer Bloom Holding, a National Holding company, today announced Rotana Hotel Management, one of the leading hotel management companies with presence in the Middle East, Africa, South Asia and Eastern Europe, will operate its 188-key hotel apartments within ‘Park View’, a mixed-use development set to take shape in the university neighborhood of Saadiyat in Abu Dhabi. |
Category: Middle East - United Arab Emirates - Industry economy
- Hotel projects
This is a press release selected by our editorial committee and published online for free on 2015-04-27
Confirming the association, an agreement was signed by Sameh Muhtadi, CEO of Bloom Holding and Omer Kaddouri, President & CEO of Rotana Hotel Management on the sidelines of Cityscape Abu Dhabi that is underway at the Abu Dhabi National Exhibition Centre.
The agreement followed massive success of Bloom Holding’s launch of Park View on the opening day of Cityscape, receiving overwhelming response from buyers and investors who were lured by the attractive l rental yields and potential long-term price growth prospects of the project.
Due to open in 2017, the hotel apartments feature studios, one and two bedroom units and executive apartments. The hotel apartment units will be up for sale within a few weeks.
Sameh Muhtadi, Bloom Holding, said: “We are delighted to be partnering with Rotana Hotel Management, which has extensive experience in operating well-established hospitality brands specifically in Abu Dhabi and across the region. This agreement is part of our ongoing efforts to consolidate our hospitality portfolio and expand our footprint in Abu Dhabi’s rapidly growing hospitality sector.”
He added: “In response to the growing demand from leisure and business travelers to the emirate, Bloom Holding is committed to developing a diversified array of hotel properties that cater to both upscale and mid-range segments.”
Commenting on this announcement, Omer Kaddouri, of Rotana Hotel Management said: “We are very proud to have been selected to manage this superb property which will have a great appeal, particularly among tourists and long stay guests who are looking for the kind of excellent destinations the island represents. Abu Dhabi will remain a focus market for Rotana in the years to come as we move towards our goal of operating 100 hotels by 2020.”
Conveniently located close to major road networks linking Abu Dhabi’s key tourist destinations in Saadiyat and Yas Islands, the Park View development will also comprise a residential building offering 234 studio , one, two and 3 bedroom residential units.
Featuring design and architectural elements integral to urban upscale living, the mixed-use development will comprise a range of commercial and leisure facilities including retail outlets, restaurants, as well as an infinity edge pool 30 meters above the ground, in addition to a state-of-the art gym and a fitness center.
Bloom Holding’s other hospitality offerings include the 25-storey Bloom Central mixed-use development that will house two properties managed and operated by Marriott International. Currently under construction, the development comprises the five-star 315-room Abu Dhabi Marriott Hotel and the 64-key Marriott Executive Apartments. In addition, Bloom boasts strategically located hotel properties on Reem Island, Abu Dhabi Marina, and Rochester in the United States.
At Cityscape Abu Dhabi 2015, Bloom is showcasing its diversified project portfolio that spans the MENA region and emerging markets including Stella Maris Tower in Dubai Marina, Abu Dhabi Marina, Bloom Central, Bloom Business Center, Al Ghader, and Bloom Gardens.
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