BMW part of a unique resort experience at W Retreat & Spa Bali (Indonesia)
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BMW part of a unique resort experience at W Retreat & Spa Bali (Indonesia)
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Category: Asia Pacific - Indonesia
This is a press release selected by our editorial committee and published online for free on 2011-05-06
Guests at the recently opened W Retreat & Spa Bali - Seminyak can expect a stylish and luxurious travelling experience in the BMW X5 Sports Activity Vehicle. W Retreat & Spa Bali has designated BMW as its preferred transportation partner to complement its redefined resort experience in one of the world's most exotic travel destinations.
“We are delighted that W Retreat & Spa Bali has chosen BMW as its official car. Both brands share many values such as appealing to the young at heart with its modern design, innovation, premium services and attention to detail,” said Ramesh Divyanathan, President Director of BMW Indonesia.
“As the most successful premium car provider in the world, BMW is proud to provide discerning global and local travellers with our cars that are stylish, luxurious and provide superb functionality during their stay at W Retreat & Spa Bali,” he added.
“The W Bali is inspired by the destination, mixing cutting-edge design, that is why we are excited to be able to use the BMW X5, undeniably one of the top-rated in the world. The W Retreat & Spa - Bali will offer a unique Wheels experience for our distinguished guests” according to Craig Seaward, General Manager of W Hotel Bali.
Three units of the Black Sapphire BMW X5 are now available to transport guests between the resort and the airport, as well as for tours of the island. The BMW X5 is the most successful premium Sports Activity Vehicle both globally and in Indonesia. This popular Sports Activity Vehicle has registered sales of over 1,000,000 units worldwide.
The new BMW X5 was introduced in Indonesia last October 2010 and are offered with two gasoline-engine models, the BMW X5 xDrive50i and BMW X5 xDrive35i, as well as one with a BMW Advanced Diesel engine, the BMW xDrive30d.
The BMW Group has supplied various luxury models such as the BMW 7 Series, BMW X5 and BMW Gran Turismo to top luxury hotels in the world such as the W Hotel in Doha, Germany’s Kempinski Hotel chain including Hotel Indonesia Kempinski, Fairmont Hotels & Resorts in Canada, Elysian Hotel in North America, The Mandarin Oriental Hotel in Bangkok and Marina Bay Sands Singapore.
The BMW Group
The BMW Group is one of the most successful manufacturers of automobiles and motorcycles in the world with its BMW, MINI and Rolls-Royce brands. As a global company, the BMW Group operates 24 production facilities in 13 countries and has a global sales network in more than 140 countries.
The BMW Group achieved a global sales volume of approximately 1.29 million automobiles and over 87,000 motorcycles for the 2009 financial year. Total revenue was euro 50.68 billion. At 31 December 2009, the company employed a global workforce of approximately 96,000 associates.
The success of the BMW Group has always been built on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy. As a result of its efforts, the BMW Group has been ranked industry leader in the Dow Jones Sustainability Indexes for the last six years.
BMW in Indonesia
PT. BMW Indonesia is a wholly-owned subsidiary of Munich-based Bayerische Motoren Werke (BMW) AG in Germany. The establishment of this subsidiary in April 2001 reflects the BMW Group’s confidence in the long-term future of Indonesia. PT. BMW Indonesia’s activities cover the wholesale of BMW cars, spare parts and accessories, as well as the overall planning of sales, marketing, after-sales, and related activities in Indonesia. Its dealership network covers 11 new car dealers and 1 used-car dealer spread out in various cities in Indonesia. Selected models of the 3 and 5 Series sedans are also assembled in Indonesia by a local partner.
About W Hotels Worldwide
W Hotels is a contemporary, design-led lifestyle brand and the industry innovator with 41 hotels and retreats in the most vibrant cities and exotic destinations around the world. Inspiring, iconic, innovative and influential, W Hotels provides the ultimate in insider access, offering a unique mix of cutting-edge design and passions around fashion, music and entertainment. W Hotels offers a holistic lifestyle experience that is integrated into the brand's sensibility through contemporary restaurant concepts, glamorous entertainment experiences, stylish retail concepts and signature spas. With more than 12 years of proven success, W Hotels is on track to reach more than 50 hotels by the end of 2012. W Hotels and W Retreats have been announced for Paris, St. Petersburg, Guangzhou, Shanghai, Abu Dhabi, Bangkok, Athens – Astir Palace, and Verbier, among other international destinations.
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