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New Phuket hotel developer takes on U Hotels & Resorts brand and management contract (Thailand)

New Phuket hotel developer takes on U Hotels & Resorts brand and management contract (Thailand)

Category: Asia Pacific - Thailand - Industry economy - New brands / Affiliations
This is a press release selected by our editorial committee and published online for free on 2010-08-19


Jonathan Wigley, CEO of Absolute Hotel Services announced the latest U Hotels & Resorts management contract with Sudjid Surijamorn, owner and director of At Nai Harn Resort Co. Ltd. The new development of U Phuket will be the first U Resort on the world famous tropical island of Thailand which will open in late 2011.

U Phuket Resort set on a dramatic hillside with spectacular views of the lake, billowing trees and the ocean. Located in a secluded area of Nai Harn beach offering spacious and luxurious accommodation with modern facilities for both young couples, honeymooners and families with children. Meeting and event venues are designed to serve the needs of business and wedding purposes.

“As a company, we are very particular in choosing a partner and a brand for our first hotel development. We look for a brand that has many aspects in order to drive successful operations and profits as well as providing great service to both owners and customers. We see it as a long term partnership. We have chosen U Hotels & Resorts brand because of its brand essence as well as its unique concept of service including breakfast whenever/wherever, 24 hours use of room, free Wi-Fi and most importantly their sales and marketing network covering Asia, Europe and Australia.” said Mrs. Sudjid Surijamorn, owner and director of At Nai Harn Resort Co. Ltd.

U Hotels & Resorts is a fresh and fast growing regional brand with strong concept of service, having hotels and resorts that are already under various stages of construction in India, Indonesia, Vietnam, Cambodia, Laos and the Middle East. The group also has international sales and marketing network covering Europe, Australia, Asia (Singapore, China incl. Hong Kong, South Korea) and regional sales and marketing center based in Bangkok, India and Vietnam.

All 140 rooms and suites U Phuket are designed in a contemporary modern Thai style with room sizes ranging from 45 sqm for superior rooms to 90 sqm for suites excluding balcony areas of 10.4 sqm. Facilities include welcome sala, lobby, two swimming pools with pool bar, purpose built kids pool and kids club for toddlers and older children, two restaurants, a wine bar, spa facilities with three double treatment rooms, a fully equipped gym, library/business center and event space for meetings and events that can accommodate up to 220 guests.

“This is a very exciting project for us and it will be the first U Resort in Phuket to open its doors to our guests in just over a year from now. We are honored that the owner, Khun Sudjid has chosen us to manage their first hotel development. U Phuket is a purpose built resort catering to leisure travelers for both couples and families with children as well as meeting and event groups.” added Mr. Jonathan Wigley, CEO of Absolute Hotel Services Co. Ltd.

Other U Hotels & Resorts under development in the regions; Thailand: U Sathorn Bangkok (2012), U Khao Yai (2012) Vietnam: U Hang Chuoi Hanoi (2011), U GTC Hanoi (2012) India: U Desertscape Jodhpur (2011), U Candolim Goa (2011), U Ahmedabad (2011), U KBJ Grand Varanasi (2012), U KBJ La Casa Bella Goa (2012), U KBJ Stupas Kushinagar (2012), U KBJ Five Colours Bodhgaya (2012), U KBJ Touchstone Khajuraho (2012) Indonesia: U Paasha Seminyak Bali (2011), U Ubud Bali (2011), U Ristia Jimbaran Bali (2012)



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