Global hospitality management conglomerate Golden Tulip has continued its strategic expansion into South-east Asia with the recent signing of two hotels in Thailand’s popular resort destination of Pattaya.
Golden Tulip already boasts more than 213 hotels in 37 countries with 25,600 rooms and from the beginning of March the Royal Orchid Pattaya will be re-branded as the Golden Tulip Resort Pattaya and positioned as an ideal getaway destination for families and short break guests. The Erawan Hotel Pattaya will re-branded to the Golden Tulip Erawan Hotel showcasing superb facilities for meetings and incentives and leisure travellers.
Both Pattaya properties will undergo extensive renovations to bring them up to Golden Tulip operating standards and will officially re-open in early March. The two hotels were officially signed over to new management on February 3.
Golden Tulip Managing Director, South East Asia, Mark van Ogtrop, said the signing of the Phuket and Pattaya hotels displayed the strong intentions of the company to the travel industry that it was putting serious resources into finding partners in the region as it seeks more hotels to manage.
“We have a mandate to expand the brand in South-east Asia and these three properties in Phuket and Pattaya signal a significant start to this strategic process and we have some exciting announcements about more hotels to be made in the very near future” Mr van Ogtrop said.
“Obviously Thailand, with its robust travel industry is a key target for us, but we are also looking at properties in Singapore, Hong Kong, Vietnam, Malaysia, Cambodia and Indonesia and are already talking to a number of property owners and developers.
Golden Tulip is one of the largest hospitality management companies in the world and we want to bring this track record to owners in Asia seeking a quality brand to work and develop long-term partnerships with.”
Mr van Ogtrop and his team will manage the Asian expansion from Golden Tulip’s regional headquarters in Bangkok, which has also re-opened the newly branded Golden Tulip Mangosteen Resort and Spa (formerly The Mangosteen Boutique Resort and Spa) in Phuket on February 1.
Key figures for Louvre Hotels & Golden Tulip Hospitality Group
The number 8 hotel group worldwide, 7 brands over 1 000 establishments in 41 countries An 81,000-room capacity