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Naïade: A new identity

Naïade: A new identity

Category: Africa Indian Ocean
This is a press release selected by our editorial committee and published online for free on 2009-09-03


Refined, Naïade’s logo captivates by its elegant simplicity. A new history is written ...
Since March, Naïade began a brainstorming session on its logo to lead to a new corporate identity. This exercise has already yielded concrete results with the adoption of a new logo and new line extensions.

Now, Naïade’s different properties are classified as follows:
Naïade Villas: Villas Beau Rivage, Ile des Deux Cocos Legends Villas
Naïade Luxury Resorts: Diva Maldives, Les Pavillons, Beau Rivage, Legends in Mauritius and Grand Hôtel du Lagon in Reunion Island.
Naïade Resorts: Tamassa, Merville Beach, Le Tropical in Mauritius and Hôtel Le Récif in Reunion Island.

This new classification emphasizes the richness and potential of Naïade as a brand. It also clearly defines the different segments in which the group operates. This refines the identity of the various products offered by Naïade.



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