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Swiss-Belhotel International partners with VOILÀ Hotel Rewards

Swiss-Belhotel International partners with VOILÀ Hotel Rewards

Category: Asia Pacific - Industry economy - New brands / Affiliations
This is a press release selected by our editorial committee and published online for free on 2009-08-13


VOILÀ partners with Swiss-Belhotel International announces increased earning opportunities in Asia-Pacific

Travel in the Asia-Pacific and Middle East region became even more rewarding today with the announcement of a partnership between VOILÀ Hotel Rewards and Swiss-Belhotel International. As a result of the new partnership, members of VOILÀ will be able to earn bonus points and redeem them for rewards at any of the over 30 hotels managed worldwide by Swiss-Belhotel International, who currently manages a premier portfolio of world-renowned hotels in China, Vietnam, The Philippines, Malaysia, Indonesia, Australia, Kuwait, Jordan, Oman, Qatar, Saudi Arabia, United Arab Emirates and Yemen.

“We’re thrilled to build upon the successful past collaborations VOILÀ has had with leading independent hotel chains around the world,” said Gavin M Faull, Chairman and President of Swiss-Belhotel International. “Their advanced CRM systems, pay-as-you-go revenue share model and advanced data mining expertise made our decision simple and will allow us to compete more effectively and profitably. The launch of our own loyalty program within the VOILÀ network is a key element to our branding and product promotion strategy and we look forward to offering our loyal guests an improved travel experience through our new alliance with VOILÀ.”

According to Gabi Kool, VOILÀ’s senior vice president and managing director, the agreement between VOILÀ and Swiss-Belhotel International marks an important part of the strategic development for VOILÀ Hotel Rewards. “We have worked hard the past year on identifying the right partners for us in the Asia Pacific and Middle East regions and are thrilled to support Swiss-Belhotel International with the launch of their loyalty program within the VOILÀ network. We believe that VOILÀ’s expertise in running world class hotel loyalty programmes and Swiss-Belhotel International’s formidable brand and product in key Asian and Middle East cities will prove to be a winning combination for both Swiss-Belhotel International’s customers and VOILÀ’s global customer base.”

Enrollment in the hotel loyalty programme is free and allows Swiss-Belhotel International and other VOILÀ members to earn valuable points for their stays at a Swiss-Belhotel International property or any other VOILÀ network hotel, which can later be redeemed for complimentary award nights and other exciting reward options. Members will also be eligible for a range of tailored benefits based their customer profiles such as exclusive member-only offers, priority check-in and welcome amenities.

Both VOILÀ and Swiss-Belhotel International will work together to provide guests with special recognition and worldwide point earnings at properties managed by Swiss-Belhotel International and at every hotel in the world-wide VOILÀ network.



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