Hilton Hotels Corporation signs two UK Doubletree by Hilton development agreements with double digits in sight (United Kingdom)
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Hilton Hotels Corporation signs two UK Doubletree by Hilton development agreements with double digits in sight (United Kingdom)
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Category: Europe - United Kingdom - Industry economy
- Hotel projects
This is a press release selected by our editorial committee and published online for free on 2009-07-21
Upscale Hotel Developments to Debut in Bristol and Milton Keynes Later This Year
Hilton Hotels Corporation continues the expansion of its upscale Doubletree by Hilton hotel collection in Europe following the signing of franchise agreements for properties in two key UK cities, Bristol and Milton Keynes.
Welcoming the announcements, Patrick Fitzgibbon, SVP of Development for Hilton Hotels – Europe and Africa, said: “Doubletree by Hilton has now gained great momentum across the UK and Europe. These two signings will bring the number of UK Doubletree properties to seven, and we hope to have ten Doubletree by Hilton hotels open before the end of the year. If you broaden this to include Continental Europe, our first ever Doubletree was signed in Milan, and now two years on we are today signing our 14th Doubletree by Hilton hotel in the region.”
The first project, which is expected to open before the end of the year, will see the existing Cadbury House Hotel and Country Club near Bristol converted to the Doubletree by Hilton Bristol South. The hotel will have 72 guest rooms and offer extensive meeting space, a restaurant, bar and access to a health club and spa facility. This agreement will be the second with the same ownership group who already work with Hilton at the Doubletree by Hilton in Chester which rebranded and opened in March 2009.
The second agreement is with Hotel MK Limited to open the Doubletree by Hilton Milton Keynes, this new-build hotel will be located within the football stadium that is home to the MK Dons Football Club. This first Doubletree hotel to be integrated into a professional sports complex will be located at the front west stand of Stadium:MK. Several pitch facing rooms have direct access to the stadium seating and will double up as executive hospitality suites during major events. The Doubletree by Hilton Milton Keynes will have 127 guest rooms and also is expected to open before the end of 2009.
Rob Palleschi, Global Head for Doubletree Hotels added: “The strength and appeal of the Doubletree by Hilton brand for hotel owners around the world lies in its versatility -- whether it is a city centre conversion project, large new build development or destination resort. Thanks to owner organizations like those involved with these two projects, we are able to take advantage of a number of different development opportunities as we look to grow in both gateway and key business cities as well as attractive vacation destinations where our brand can respond to the changing desires of today’s corporate and leisure travellers.“
With a fast-growing network that spans more than 200 locations around the world, Doubletree by Hilton continues to introduce business and leisure travellers throughout Europe to the brand’s longstanding tradition of distinctively designed hotels that reflect the destination and surrounding area. Other Doubletree by Hilton characteristic qualities include the warm worldwide welcome of the brand’s legendary chocolate chip cookie to every guest at check-in, the rewards of the prestigious Hilton HHonors® loyalty programme and a unique caring commitment to the communities in which they operate.
“Moreover, these new signings will complement our existing Hilton Family of Hotels properties in these two cities and throughout the UK, adding to what are already thriving business hubs with excellent leisure facilities and transport links – all in all offering fantastic locations for Doubletree by Hilton hotels,” added Fitzgibbon.
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