Everybody sells: Employees launch major sales promotion
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Everybody sells: Employees launch major sales promotion
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Category: Worldwide
This is a press release selected by our editorial committee and published online for free on 2009-06-24
Anyone who is enthusiastic about their hotel can sell it well too. Acting on this maxim, between June 23 and 25 around 250 employees of Steigenberger Hotels and Resorts and InterCityHotels are visiting 3,000 customers in order to introduce the range of services on offer in the 85 hotels of the Frankfurt-based hotel group. The sales promotion is taking place simultaneously in Germany, Austria, Switzerland, Italy, the Netherlands, France, Great Britain and the USA.
Under the motto "Everybody sells" the Steigenberger Hotel Group has put together a major sales campaign, with the aim of persuading 3,000 new and existing customers of the advantages offered by the 85 Steigenberger Hotels and Resorts and InterCityHotels.
Over the course of three days board members, hotel directors, sales staff and employees from the Reservations and Banqueting divisions are talking to customers in order to introduce their existing hotels as well as new openings and to present some special packages that have been put together specifically for this campaign. They are receiving support from the Global Sales team of the Steigenberger Hotel Group. The campaign focuses on the regions where the hotel company is represented through its hotels.
In the course of “Everybody sells” there are also some special promotions, particularly for conference bookings. Here the Steigenberger Hotels and Resorts offers a Meeting Bonus of up to 20 percent for events that involve at least ten overnight stays per day and a Business Flat package consisting of a favourable room rate with free additional extras such as free WLAN use or free soft drinks from the minibar. The InterCityHotels score highly with their FreeCityTicket, which allows free use of local public transport. They also offer an Early Booker discount and a Conference discount as well as operating the Meet and Sleep Programme, which combines an overnight stay, including breakfast, with a conference package and can be booked for ten people or more.
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