The arrival of Spring brings art to the Meliá Barcelona hotel. On Friday 20 March at 12.44 pm., the exact moment the Spring equinox begins, the artist Dan Arenzon will begin the creation of a series of digital creations which will be called Equinox.
Dan Arenzon will become the ‘house artist’ for the Meliá Barcelona, working for 6 months up to 22 September at 11.18 pm., the Autumn equinox, on the creation of 144 digital paintings which will reflect the scenes seen from the windows of the rooms on the different floors and on the different sides of the hotel building.
The artist will use a computer screen as his canvas, the mouse as his brush and the software as his paints, creating a ‘living art’ experience which will transform the purchase of a painting into an authentic artistic experience.
The creative process is normally something that is carried out in the strictest privacy, but Equinox will be open for all the public to view thanks to the cameras which will follow the artist’s work and be shown on the hotel TV channel, on the hotel website (www.melia-barcelona.com), and on a special website set up specifically for the event (www.144barcelona.com).
The creations will measure 120 centimetres by 120 centimetres and will each be a unique piece of work which will only be printed once, accompanied by an authentication certificate and conservation guarantee. The collection will be numbered in 12 series with 12 pieces of work in each.
Any purchaser of Equinox joins the creation process by making the work real as they may acquire it before it even exists, choosing the number of the work they wish to buy or the date between the equinoxes.
The works may also be purchased directly through www.144barcelona.com. The e-mail address of equinox@danarenzon.com also allow guests at the Meliá Barcelona to contact Dan Arenzon directly during the exhibition.
In keeping with the subject of numbers, each work will be priced at 3,655.48 euros, a figure which comes from the fact that the Earth revolves around the Sun once every 365 days, 5 hours and 48 minutes.
During the period that the Equinox Collection is being created, the hotel will offer an exhibition named ‘The Electronic Landscape. 10th Anniversary 1999-2009’ by Dan Arenzon which is an analysis of the perception and the language used by the landscape and its depiction as a metaphor for the current communicational landscape affected by new technologies.
These are ten landscapes measuring 218 by 120 centimetres, with views from Tornio, a city in the north of Finland at the Arctic circle which has no darkness in the summer months.
