Sharing A Passion For Perfection: Swissôtel Hotels & Resorts And Nespresso Engage In Global Coffee Partnership (Switzerland)
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Sharing A Passion For Perfection: Swissôtel Hotels & Resorts And Nespresso Engage In Global Coffee Partnership (Switzerland)
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Category: Europe - Switzerland - Industry economy
- New brands / Affiliations
This is a press release selected by our editorial committee and published online for free on 2008-12-02
Friends of Nespresso don’t have to abstain from their favorite coffee anymore when traveling around the globe and staying with Swissôtel Hotels & Resorts. The international hotel chain has chosen Nespresso, the worldwide pioneer and market leader in premium portioned coffee, as their preferred supplier of coffee and coffee machines.
What Nespresso and Swissôtel unites is the passion for perfection and the ultimate coffee experience in a modern and contemporary yet unique style. But there is more to this new collaboration of the two up-market lifestyle brands: Both companies enjoy a very high customer acceptance and recognition, share an uncluttered and contemporary style and are always determined to create a unique customer experience that awakens emotions.
“With Swissôtel Hotels & Resorts we have won a partner who corresponds with our high standards in terms of quality, service and experience”, says Niels Kuyer, Head of B2B Channel. “Together we are able to deliver a superior guest experience and provide the highest level of luxury hospitality, indulgence and relaxation in the guest’s private environment.”
And Stephanie Hilgers, Director Partner Marketing at Swissôtel Hotels & Resorts, adds: “Nespresso is an ideal partner for us. Not only do we love the product with the wide ranging variety of coffees and superb taste, but also the fact that their brand dimensions mirror our contemporary design dedicated to deliver pure moments of joy. Together we can provide a superior Swiss hospitality experience across the globe from Shanghai to Lima.”
As part of this new ongoing corporation, Nespresso will equip most of the guest rooms and suites with the latest Nespresso Essenza range. In order to present the Nespresso Grands Crus adequately in the elegant Swissôtel environment, the Grands Crus selection will be offered in an innovative design-box with operation instructions for the in-room machines.
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