Omni Hotels Goes Phone Book Free
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Omni Hotels Goes Phone Book Free
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Category: Worldwide - Industry economy
- Trends / Expert's advice
This is a press release selected by our editorial committee and published online for free on 2008-08-08
Brand-Wide Program to Preserve More Than 1800 Trees and Other Valuable Resources Each Year
Omni Hotels is hanging up on phone books for good. The luxury hotel brand announced today that it will immediately recycle its current stock of approximately 30,000 phone books and eliminate future use of phone books at all of its properties.
"Saying goodbye to phone books means Omni Hotels will preserve approximately 217,200 pounds of paper each year," said Richard Maxfield, senior vice president of operations for Omni Hotels. "Our goal is to preserve more than 18,000 trees over the next decade. We feel good about the impact this initiative will have on the environment."
With this move, Omni estimates it will save the following resources typically needed to produce the 60,000 phone books the hotels receive each year:
-- 217 barrels of oil per year
-- 760,200 gallons of water per year
-- 445,260 kilowatts of energy per year
Omni found that today's guests are less and less likely to use phone books. Instead travelers are more accustom to seeking information online or asking a knowledgeable local resource. Phone books will still be available upon request through the concierge, in the business centers and next to the public phones in the hotels. For added convenience, Omni will also begin providing complimentary local directory assistance calls.
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