IMEX FRANKFURT 2025: SUPPORTING THE INDUSTRY WITH INNOVATION AND IMPACT (Germany)
With both hosted and attendee buyer registrations tracking ahead of the previous year, the global industry is set to show up strongly at the 2025 edition of IMEX Frankfurt. |
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IMEX FRANKFURT 2025: SUPPORTING THE INDUSTRY WITH INNOVATION AND IMPACT (Germany)
With both hosted and attendee buyer registrations tracking ahead of the previous year, the global industry is set to show up strongly at the 2025 edition of IMEX Frankfurt. |
Category: - Germany - Exclusive experiences
- Calendar
This is a press release selected by our editorial committee and published online for free on 2025-04-15
 International business events industry gathers at IMEX Frankfurt
Photo credit © IMEX
Destinations, venues, hotels and technology suppliers from around the world are all confirmed, with many new inquiries still coming in.
Global line-up of exhibitors
Destinations representing Europe (Croatia, Iceland and—new this year—Sarajevo), North and South America (Canada, Costa Rica, Mexico), Africa (Kenya, Morocco and—new this year —the Seychelles) and Asia-Pacific (Singapore, New Zealand and—new this year—Pattaya) are among those joining the show.
Some are expanding their presence including China, Czech Republic, Colombia, Ethiopia, Rwanda and the US. Alongside hundreds of global destinations, all the major hotel groups will be present including Hilton, Hyatt, IHG, Marriott and Radisson.
The broad international range of suppliers means that IMEX Frankfurt is set to be the stage for some major news announcements including the launch of a new resort, a convention bureau and multiple industry research reports and market updates.
Curated content for the event community
IMEX’s extensive and carefully researched learning program begins the day before the show, on Monday, May 19 with specialist education for association event professionals—Association Focus, and also for in-house planners and event program directors—Exclusively Corporate.
Community-led content throughout the show will include She Means Business, brought to you by IMEX and tw magazine and supported by MPI. This program, which has been running since 2018, explores aspects of diversity, gender equality and female empowerment, including a session by the European Women's Management Development on closing gender gaps and heightening the visibility of women in the international corporate world.
Speaker highlights from the education program’s 150-plus sessions include:
- Vanessa Sturman—The mantra "eat good to feel good" sounds simple but can be hard to achieve with a hectic lifestyle. Nutrition coach Vanessa will detail fast, effective nutrition strategies to improve performance, focus and resilience without overhauling busy routines.
- Henry Coutinho-Mason—A futurist who’ll share "non-obvious ways to design a people-first AI strategy". Henry will offer practical examples of how organizations are using AI to create authentic, lasting value for customers. He says: “I’m obsessed with how people, business and society work, and where we’re headed next.”
- Shaena Harrison—A "professional wing woman", Shaena will demonstrate ways to elevate networking to new heights. She wants to help people move beyond the small talk and build relationships that are authentic and long-lasting.
- Helene Hall—Using honest, frequently funny anecdotes, Helene will share her Nordic take on embracing the magic in everyday moments or “hverdag”. She’ll also reveal how to squeeze more joy out of the day to day.
Joyful and intriguing activations
With the power of events to create meaningful belonging and connection detailed in a new IMEX report, the team has infused the show with moments intended to unite attendees, spark joy and give planners inspiration for their own events.
The renowned College of Extraordinary Experiences is bringing its unique brand of imaginative innovation to IMEX Frankfurt for the first time. Their dedicated area of the show gathers together directors and alumni from the College for conversation, hands-on creativity and a challenge-based game that will lead participants across the show floor.
Other activations on site include a giant mirror box, musical interludes, tape art, and a large-scale paint by numbers—all designed to captivate and inspire.
Helping planners to maximize the event experience
“In the current climate, the pressure’s on more than ever for planners to maximize their event experiences—and we’ve designed IMEX Frankfurt to help them do that,” explains IMEX CEO Carina Bauer.
“From face-to-face business meetings—the bedrock of the show—to personalized, practical education and inventive activations, we’ve crafted this show so that event professionals can leverage every element of it for their own impactful and meaningful experiences plus sustained business success, of course.”
- IMEX Frankfurt takes place May 20-22. Registration is free.
- The show’s education program is detailed here.
- First time at show? Get to know fellow newbies and meet the IMEX team who’ll share their top tips in this webinar on April 30.
 Global exhibitors at IMEX Frankfurt
Photo credit © IMEX
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