ACCOR AND ADTIC ANNOUNCE THE SIGNING OF SOFITEL LEGEND PYRAMIDS GIZA IN EGYPT, JUST STEPS AWAY FROM THE PYRAMIDS AND THE GRAND EGYPTIAN MUSEUM
Accor, a global leader in hospitality, is proud to announce the signing of Sofitel Legend Pyramids Giza, an extraordinary new luxury hotel in partnership with Abu Dhabi Tourism Investment Company (ADTIC). |
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ACCOR AND ADTIC ANNOUNCE THE SIGNING OF SOFITEL LEGEND PYRAMIDS GIZA IN EGYPT, JUST STEPS AWAY FROM THE PYRAMIDS AND THE GRAND EGYPTIAN MUSEUM
Accor, a global leader in hospitality, is proud to announce the signing of Sofitel Legend Pyramids Giza, an extraordinary new luxury hotel in partnership with Abu Dhabi Tourism Investment Company (ADTIC). |
Category: Africa Indian Ocean - Egypt - Industry economy
- Hotel projects
This is a press release selected by our editorial committee and published online for free on 2024-11-18
 Signature Ceremony on November 6th at Sofitel Paris Le Faubourg: In the center: Maud Bailly, CEO of Sofitel, Sofitel Legend, MGallery and Emblems and Yahia Kotub, CEO of ADTIC From left to right: Mehdi Morad, Vice-President of Operations Africa, Morocco, Mauritius, Reunion & Seychelles Sofitel Legend, Sofitel, MGallery, Emblems; Agnès Roquefort, Global Chief Development Officer Luxury & Lifestyle at Accor; Jean-Baptiste Recher, Regional Vice President Development Luxury Brands at Accor; Kamal Rhazali, Secretary General and General Counsel, Luxury & Lifestyle at Accor
Photo credit © Accor
“We are truly excited to bring the Sofitel Legend brand to the iconic landscape of Giza with this exceptional project. Here, luxury and history will converge in an unforgettable way. With Sofitel Legend Pyramids Giza, we are creating a flagship destination that honors Egypt’s profound heritage and culture while marking a major milestone for our brand. We deeply appreciate the trust ADTIC has placed in us, and together, we are thrilled to establish a new landmarkinEgypt.”
— Maud Bailly, CEO of Sofitel, Sofitel Legend, MGallery and Emblems.
A New Icon in Luxury Hospitality
The upcoming Sofitel Legend Pyramids Giza promises a truly unparalleled experience, merging Sofitel Legend's signature French zest and elegance with the profound cultural heritage of Egypt.
The exclusive portfolio of unparalleled Sofitel Legend hotels is part of Sofitel, the first luxury hotel brand of French origin having expanded internationally and believing in hospitality that blends heartfelt and committed luxury with a French zest.
The new Sofitel Legend Pyramids Giza will become the eighth jewel in the brand’s unique and exclusive portfolio of luxury establishments. Sofitel Legend hotels are appreciated for their timeless elegance and their awe-inspiring history creating unique atmospheres that tell stories of the past.
From the writing of Agatha Christie's masterpiece "Death on the Nile" to Charlie Chaplin and Paulette Godard's honeymoon, and even the birth of James Bond, Sofitel Legend Pyramids Giza joins this exclusive network to share the legends of ancient Egyptian civilization, with an outstanding view on Gizeh pyramids.
The hotel will be the second Sofitel Legend in Egypt, joining Sofitel Legend Old Cataract in Aswan.
The other hotels in the brand’s portfolio include Sofitel Legend Casco Viejo in Panama City, Panama; Sofitel Legend Santa Clara in Cartagena, Colombia; Sofitel Legend Metropole in Hanoi, Vietnam; Sofitel Legend People's Grand in Xi'an, China; and the newly announced Sofitel Legend The Mozart in Prague in Czech Republic scheduled to open in 2027.
Guests will enjoy luxurious accommodations in 303 meticulously designed rooms and suites, all capturing the grandeur and mystery of ancient Egypt with contemporary comforts and refined French touches.
The hotel’s wellness facilities will include a high-end spa and fitness center, infinity pools, while a collection of restaurants, including an all-day dining venue and three specialty dining options, will offer world-class cuisine overlooking the timeless pyramids.
A Strategic Partnership with ADTIC
ADTIC, a pioneer in Egypt’s tourism and hospitality sector since 1988, brings significant expertise in developing landmark hotels in prime locations.
This new project aligns with ADTIC’s commitment to creating distinguished properties that capture the essence of their settings while delivering world-class hospitality. Through this collaboration, Accor and ADTIC are set to redefine luxury travel in Cairo, strengthening Egypt’s tourism appeal for both domestic and international travelers.
ADTIC expressed enthusiasm for the project, highlighting its commitment to Egypt’s hospitality industry.
“Together with Accor, we are crafting a transformative experience at the Sofitel Legend Pyramids giza, where the rich narrative of ancient Egypt meets unparalleled luxury. Our commitment to excellence will not only elevate the standards of hospitality but also celebrate the timeless beauty and heritage of this extraordinary destination.”
— Yahia Kotub, CEO of ADTIC
A Prime Location with Unmatched Views
Strategically positioned just 500 meters from the Grand Egyptian Museum (GEM), Sofitel Legend Pyramids Giza will provide guests with easy access to one of the most anticipated cultural attractions in the world.
Just finalized, the GEM is set to house the world’s largest collection of Egyptian antiquities, including the complete collection of treasures from King Tutankhamun’s tomb. GEM will not only showcase Egypt’s rich history but also contribute significantly to the region’s tourism, making Sofitel Legend Pyramids Giza an ideal base for cultural exploration. Additionally, most of the hotel’s rooms will offer picturesque views of the Pyramids.
“We are very proud to enhance our Sofitel Legend portfolio with this magnificent property, our second Sofitel Legend in Egypt. This unique brand, blending French zest with legendary properties and destinations, was reignited just one year ago. With this being the third Sofitel Legend signing this year, we are seeing strong momentum for the brand across all continents, with many more projects to come. Our vision is to expand the Sofitel Legend network from six remarkable hotels open today to a collection of 15 iconic jewels within the next five years, and we are on track to achieve this ambitious objective. We look forward to partnering with ADTIC to serve the ever-evolving global luxury traveler in Egypt.”
— Xavier Grange, Chief Development Officer Sofitel, Sofitel Legend, MGallery and Emblems
About Accor
Accoris a world leading hospitality group offering experiences across more than 110 countries, with 5,700 properties, 10,000 food & beverage venues, wellness facilities or flexible workspaces. The Group has one of the industry’s most diverse hospitality ecosystems, encompassing more than 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore. Accor is committed to taking positive action in terms of business ethics & integrity, responsible tourism, sustainable development, community outreach, and diversity & inclusion. Founded in 1967, Accor SA is headquartered in France and publicly listed on Euronext Paris (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States.
About Sofitel
A pioneer of French luxury hospitality since 1964, Sofitel today embodies heartfelt and committed luxury with a French zest. A seamless blend of the richness of each local culture and the French joie de vivre, the brand delights travelers who appreciate delicacy and subtle refinement, offering them heartfelt and authentic service. At Sofitel, beauty is in the details: life's simple pleasures such as gastronomy and sleep are art forms for an incomparable experience.
Sofitel now boasts more than 120 hotels, all elegant and unique, in the world's most sought-after destinations. Among its most remarkable properties: Sofitel Le Scribe Paris Opera, Sofitel London St James, Sofitel Dubai The Obelisk, Sofitel Mexico City Reforma and Sofitel Ambassador Seoul. The brand also offers a selection of heritage luxury hotels under the Sofitel Legend banner, renowned for their timeless elegance and fascinating history, such as Sofitel Legend Old Cataract Aswan, Sofitel Legend Santa Clara Cartagena and Sofitel Legend Metropole Hanoi.
Sofitel is part of Accor, a world leading hospitality group counting over 5,700 properties throughout more than 110 countries, and a participating brand in ALL - Accor Live Limitless – a lifestyle loyalty program providing access to a wide variety of rewards, services and experiences.
About ADTIC
Abu Dhabi Tourism Investment Company (ADTIC) is a recognized leader in hotel ownership, hospitality development, and tourism investment, having operated successfully in Egypt since 1988. ADTIC's portfolio of landmark hotels spans prime tourism destinations across Egypt, reflecting its dedication to pursuing high-potential, sustainable investments. ADTIC is launching a five-year strategic investment plan, including Sofitel Legend Pyramids, to further enhance Egypt’s standing as a world-class tourism destination.
 Photo credit © Accor
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