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HYATT ANNOUNCES PLANS FOR TWO HOTELS IN MAGNA, NEOM'S LUXURY COASTAL DESTINATION (Saudi Arabia)

Park Hyatt and Andaz brands are set to debut in Jaumur, a cosmopolitan luxury marina community located in Magna on the stunning coast of the Gulf of Aqaba.

HYATT ANNOUNCES PLANS FOR TWO HOTELS IN MAGNA, NEOM'S LUXURY COASTAL DESTINATION (Saudi Arabia)

Park Hyatt and Andaz brands are set to debut in Jaumur, a cosmopolitan luxury marina community located in Magna on the stunning coast of the Gulf of Aqaba.

Category: Middle East - Saudi Arabia - Industry economy - Hotel projects
This is a press release selected by our editorial committee and published online for free on 2024-10-01


Redefining coastal luxury for a new generation, Park Hyatt Jaumur and Andaz Jaumur Marina will offer personalized experiences for visitors seeking indulgence and adventure against a backdrop of awe-inspiring natural beauty.

Hyatt (NYSE: H) proudly announces plans for the debut of two Hyatt-branded hotels in Jaumur, one of Magna’s destinations, located on the coast of Gulf of Aqaba.

Park Hyatt Jaumur and Andaz Jaumur Marina will mark a significant milestone in the expansion of Hyatt's brand presence within the Kingdom of Saudi Arabia and solidify its strategic collaboration with NEOM, a beacon of future living and sustainable luxury.

Jaumur offers a visionary blend of land and sea experiences, setting a new standard for coastal luxury living for residents and guests.

This exclusive destination features a state-of-the-art 300-berth marina with a gravity-defying cantilever rising above the largest of super yachts, a sculptural landmark that serves as the perfect base for marina attractions.

The marina promenade will be a place alive with entertainment, leisure, and cultural experiences alongside the deep-sea diving research centre, dedicated to deep-sea exploration.

The brand-new Park Hyatt Jaumur and Andaz Jaumur Marina, set to open in 2027, will offer a combination of 350 luxurious rooms and suites, offering exceptional experiences for guests.

Park Hyatt Jaumur will sit at the community’s vibrant epicenter, overlooking the bustling marina.

Designed as an oasis of relaxation with 125 rooms, Park Hyatt Jaumur will serve as a home-away-from-home that seamlessly blends the very best entertainment, leisure, and cultural experiences, enabling guests to immerse themselves in unmatched offerings.

Andaz Jaumur Marina, with 225 modern rooms and suites, will be a celebration of art and creativity, capturing the very soul of Jaumur. The hotel will inspire innovation while offering an eclectic allure, making it a luxury lifestyle destination for those seeking an escape from the ordinary.

With a focus on personalized experiences, Andaz Jaumur Marina will envelop guests in its unique charm, with each meticulous detail contributing to a signature experience.

Jeremy Lester, Executive Director, Magna, said, “Jaumur is a masterpiece marina community where innovation, learning, and luxury convene. Park Hyatt Jaumur and Andaz Jaumur Marina will embody our desire to redefine coastal luxury for a new generation, grounded in awe-inspiring design and cutting-edge technology that will integrate with the stunning natural environment, these hotels will cater to our visitors’ every need.”

Javier Águila, group president, Europe, Middle East and Africa, Hyatt, said, “We are delighted to bring the Park Hyatt and Andaz brands to Jaumur, part of NEOM’s regional sustainable tourism portfolio, and further enhance the tourism landscape in NEOM. The Kingdom of Saudi Arabia is a key market in Hyatt’s growth strategy in the Middle East, and these upcoming properties in NEOM reflect our dedication to expanding our brand footprint.”

Serving to anchor Jaumur as a destination, Park Hyatt Jaumur and Andaz Jaumur Marina are being designed to meet the highest standards of future livability and active lifestyles.

Guests will be able to immerse themselves in a unique fusion of land and sea experiences – from hiking, cycling, and water sports hubs for adventure seekers to luxurious beach, art, and yacht clubs, for those seeking relaxation. These offerings provide guests with unparalleled access to one-of-a-kind experiences amid Jaumur’s vibrant community.

Chris Newman, Executive Director, NEOM Hotel Division said, “At NEOM, we are excited to work with Hyatt in bringing the distinguished Park Hyatt and the vibrant Andaz brands to life in Jaumur. This collaboration represents a seamless alignment of our shared vision for crafting bespoke luxury experiences that resonate with the spirit of innovation and excellence. We look forward to seeing these iconic hotels elevate Jaumur into a world-class destination that truly reflects the future of the hotel industry.”

Both properties will participate in the World of Hyatt, one of the fastest-growing loyalty programmes, offering over 48 million members the opportunity to enjoy a variety of exclusive benefits, including room upgrades, free nights, late checkout, bonus points, and more.

About Hyatt Hotels Corporation

Hyatt Hotels Corporation, headquartered in Chicago, is a leading global hospitality company guided by its purpose – to care for people so they can be their best. As of June 30, 2024, the Company's portfolio included more than 1,350 hotels and all-inclusive properties in 78 countries across six continents. The Company's offering includes brands in the Timeless Collection, including Park Hyatt, Grand Hyatt, Hyatt Regency, Hyatt, Hyatt Vacation Club, Hyatt Place, Hyatt House, Hyatt Studios, and UrCove; the Boundless Collection, including Miraval, Alila, Andaz, Thompson Hotels, Dream Hotels, Hyatt Centric, and Caption by Hyatt; the Independent Collection, including The Unbound Collection by Hyatt, Destination by Hyatt, and JdV by Hyatt; and the Inclusive Collection, including Impression by Secrets, Hyatt Ziva, Hyatt Zilara, Zoëtry Wellness & Spa Resorts, Secrets Resorts & Spas, Breathless Resorts & Spas, Dreams Resorts & Spas, Hyatt Vivid Hotels & Resorts, Alua Hotels & Resorts, and Sunscape Resorts & Spas. Subsidiaries of the Company operate the World of Hyatt loyalty program, ALG Vacations, Mr & Mrs Smith, Unlimited Vacation Club, Amstar DMC destination management services, and Trisept Solutions technology services.

About NEOM

NEOM is an accelerator of human progress and a vision of what a New Future might look like. It is a region in northwest Saudi Arabia on the Red Sea being built from the ground up as a living laboratory – a place where entrepreneurship will chart the course for this New Future. It will be a destination and a home for people who dream big and want to be part of building a new model for exceptional livability, creating thriving businesses and reinventing environmental conservation.

NEOM will include hyperconnected, cognitive cities, ports and enterprise zones, research centers, sports and entertainment venues and tourist destinations. As a hub for innovation, entrepreneurs, business leaders and companies will come to research, incubate, and commercialize new technologies and enterprises in groundbreaking ways. Residents of NEOM will embody an international ethos and embrace a culture of exploration, risk-taking and diversity.

About Magna

Magna is NEOM’s new luxury coastal region comprising twelve destinations along 120 kilometers of exquisite Gulf of Aqaba coastline. Magna will redefine sustainable luxury living and hospitality by seamlessly blending architectural masterpieces with technological innovations amidst an awe-inspiring landscape.

Each distinctive destination – Epicon, Norlana, Siranna, Utamo, Aquellum, Leyja, Zardun, Xaynor, Elanan, Gidori, Jaumur and Treyam, will offer unique human experiences like nothing on Earth. It will be a place where innovators and creators can foster original thinking in an effortlessly chic setting.

Magna’s 15 luxury hotels, 1,600 hotel rooms, suites, and apartments, along with over 2,500 premium residences will have sustainability embedded at every stage, and align with NEOM’s commitment to conservation and innovation, embodied by 95% of the land being set aside for nature.

Park Hyatt Jaumur and Andaz Jaumur Marina Rendering

Park Hyatt Jaumur and Andaz Jaumur Marina Rendering
Photo credit © Hyatt Hotels & Resorts




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