HILTON ACCELERATES GROWTH IN SOUTH EAST ASIA WITH MULTIPLE NEW SIGNINGS
New projects, including the debut of Tapestry Collection by Hilton, will see more than 2,600 rooms added across various brand categories, bringing the global hospitality company closer to doubling its presence in South East Asia in the coming years. |
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HILTON ACCELERATES GROWTH IN SOUTH EAST ASIA WITH MULTIPLE NEW SIGNINGS
New projects, including the debut of Tapestry Collection by Hilton, will see more than 2,600 rooms added across various brand categories, bringing the global hospitality company closer to doubling its presence in South East Asia in the coming years. |
Category: Asia Pacific - Industry economy
- Hotel projects
This is a press release selected by our editorial committee and published online for free on 2024-06-18
 Conrad Kuala Lumpur-Exterior
Photo credit © Hilton Worldwide
The signings, which build on Hilton’s growth momentum across multiple brands and emerging destinations, are:
Thailand
Hilton Bangkok Grande Asoke
- KROMO, Curio Collection by Hilton
- Hilton Bangkok Grand Asoke
- Hilton Garden Inn Bangkok Silom
- Hilton Garden Inn Rayong
Vietnam
Hilton Hanoi West
- Tapestry Collection by Hilton Hoi An
- Hilton Hanoi West
- Hilton Garden Inn Mui Ne Beach
Indonesia
Hilton Bandung Padalarang
- Conrad Jakarta
- Hilton Bandung Padalarang
- Hilton Manado
- Hilton Garden Inn Manado
Hilton has more than 100 hotels trading and under development in South East Asia, strengthening the company’s expansion in the wider Asia Pacific region, where it is well on track to surpass 1,000 trading hotels by 2025.
As of the first quarter of 2024, Hilton continues to hold its largest development pipeline in company history with 892 hotels signed across Asia Pacific.
“With its beautiful destinations and resilient economies, South East Asia continues to be an important growth driver for Hilton in Asia Pacific,” said Maria Ariizumi, vice president, Development, South East Asia, Hilton.
“We deeply value the trust that owners continue to place in Hilton's managed and franchise models, robust commercial engine, and superior brand recognition, all of which have fuelled our sustained growth in this vibrant region. We look forward to introducing even more of Hilton’s renowned brands to gateway and emerging destinations here.”
South East Asia continues to show long-term growth prospects for the travel and hospitality industry, buoyed by a growing middle class, strong domestic travel and the return of MICE and world-class entertainment events in the region.
This optimism is further underlined by South East Asia’s consumption growth, where the region’s USD$4 trillion economy is projected to experience an annual growth rate of 4.6% to 4.8% until 2029.
The strength of South East Asia’s post-pandemic recovery has also prompted increasing owner, developer and investor interest in hospitality real estate, with four out of the top five APAC cities for development in South East Asia.
Bringing Diverse Hospitality Experiences to South East Asia
Hilton’s latest South East Asia signings follow several key openings last year and early this year, including the first Curio Collection by Hilton property in Vietnam with La Festa Phu Quoc, Curio Collection by Hilton and the debut of Hilton’s flagship brand and first hotel in Ho Chi Minh City with the opening of Hilton Saigon.
With the rise of luxury travel in the region, Hilton is also broadening its collection of luxury brands and properties. Hilton launched Umana Bali, LXR Hotels & Resorts last year, marking the brand’s first hotel in South East Asia, as well as Singapore’s second Conrad Hotels & Resorts through Conrad Singapore Orchard.
It will also bring its iconic Waldorf Astoria Hotels & Resorts brand to Indonesia, Malaysia, and Vietnam with the openings of Waldorf Astoria Jakarta, Waldorf Astoria Kuala Lumpur, and Waldorf Astoria Hanoi in the coming years.
“Hilton’s latest signings and upcoming openings not only underscore the long-term growth opportunities in this dynamic region, it also further cements our commitment to creating exceptional experiences for both our guests and team members,” said Alexandra Murray, vice president and regional head, South East Asia, Hilton.
“Within South East Asia, we are proud to be recognized in eight out of the nine countries we operate in for our exceptional workplace culture by Great Place to Work, and will continue with our journey to be the most hospitable workplace for all as we expand across the region.”
As of March 31, 2024, Hilton's development pipeline totaled approximately 3,380 hotels representing 472,300 rooms throughout 119 countries and territories, including 31 countries and territories where Hilton had no existing hotels. Of the rooms in the development pipeline, nearly 60% are located outside of the U.S.
Please find more details on the signings, as well as an illustrative listing of Hilton’s upcoming openings, in South East Asia:
Signings in detail
Thailand
Hilton Garden Inn Bangkok Silom
Opened December 2023
Located near Bangkok’s famed Chao Phraya riverside, the 216-room hotel features two dining concepts, meetings and event spaces, as well as an outdoor swimming pool and fitness center
Hilton Bangkok Grand Asoke
Opened December 2023
Set in the heart of Bangkok’s vibrant Sukhumvit district, the 325-room hotel features five distinct dining establishments, an Executive Lounge, 15 versatile MICE facilities, as well as an outdoor swimming pool and a 24/7 fitness center.
KROMO Bangkok, Curio Collection by Hilton
Opening 2024
Signifying the debut of the Curio Collection by Hilton brand in Thailand, the 306-room hotel will be situated along Sukhumvit’s prime shopping belt and feature three world-class dining concepts, including an all-day dining restaurant, a creative social dining space and a bar, an outdoor swimming pool, as well as a fitness center.
Hilton Garden Inn Rayong
Opening 2024
As part of a mixed-used development located near Central Rayong Shopping Mall and a short 15-minute drive from Saeng Chan Beach and other beaches along the Gulf of Thailand, the 200-room hotel will feature two dining concepts including a rooftop bar, a rooftop swimming pool, as well as a fitness center.
Vietnam
Tapestry Collection by Hilton Hoi An
Opening 2026
Signaling the debut of the Tapestry Collection by Hilton brand in South East Asia, the 174-room hotel will be nestled in the picturesque Cam Thanh Village of Hoi An and along the serene Coco River. It will feature four distinct dining establishments including a specialty restaurant and a pool bar, a spa, as well as an outdoor swimming pool and fitness center.
Hilton Hanoi West
Opening 2027
Situated in West Hanoi, the capital’s emerging Central Business District and close to landmarks such as the Vietnam National Convention Center and the Hanoi Museum, the 253-room hotel will feature four dining concepts including a specialty restaurant and a pool bar, an Executive Lounge, meeting space, a spa, as well as an outdoor swimming pool and fitness center.
Hilton Garden Inn Mui Ne Beach
Opening 2028
Resting within the coastal resort town of Mui Ne in Southern Vietnam, a well-known beach and golf destination among local holidaymakers, the 214-room hotel will feature an all-day dining restaurant and bar, as well as an outdoor swimming pool and fitness center.
Indonesia
Hilton Bandung Padalarang
Opening 2026
As an integral part of a mixed-used development featuring recreational, educational, and healthcare facilities in Kota Baru Parahyangan, the new hotel will be situated in an emerging city in Indonesia’s West Bandung Regency. The 200-room hotel will feature three distinct dining outlets, as well as meetings and event spaces.
Hilton Garden Inn Manado and Hilton Manado
Opening 2028
Situated in Manado, an emerging MICE destination and economic center of North Sulawesi, the 250-room Hilton Garden Inn Manado and 150-room Hilton Manado will be part of a dual-branded property in a mixed-used development, enjoying convenient access to a convention space, retail mall and waterfront promenade. Conrad Jakarta
Opening 2029
Set to represent the debut of Conrad Hotels & Resorts in the vibrant capital city of Jakarta, the 280-room hotel located along Jalan Rasuna Said, one of the city’s main thoroughfares will enjoy strategic connectivity to key business and entertainment districts.
Upcoming openings
Thailand
Hilton Garden Inn Bangkok Riverside
Opening 2024
Offering direct access to luxury shopping mall ICONSIAM in the Charoen Nakhon district, the 241-room hotel will feature an all-day dining restaurant, meetings and event spaces, as well as an outdoor swimming pool and 24/7 fitness center.
Hilton Garden Inn Bangkok Ram Intra
Opening 2026
Nestled within Bangkok’s Ram-Intra – Khan Na Yao neighborhood and close to the city’s emerging central business district in Rama 9 and popular tourist attractions, the 224-room hotel will be part of a mixed-use development.
Vietnam
Hilton Hai Phong
Opening 2026
A 3-minute walk from Hai Phong City’s main central promenade and close to landmarks such as the Opera House and Central Square, the 319-room hotel is also about a 20-minute drive away from the city’s Hai Phong Cat Bi International Airport.
Waldorf Astoria Hanoi
Opening 2027
Nestled in Hanoi’s historic city center surrounded by major tourist attractions such as the city’s famous Old Quarter and Hoan Kiem Lake, the 187-room luxury hotel, representing the debut of Hilton’s iconic Waldorf Astoria brand in Vietnam, will feature four world-class dining concepts including a rooftop lounge and two other distinct restaurants, beautiful event spaces, as well as the award-winning Waldorf Astoria spa.
Indonesia
DoubleTree by Hilton Jakarta Bintaro Jaya
Opening 2024
Debuting in Bintaro Jaya, an emerging economic district in Greater Jakarta, the 184-room hotel will feature two dining concepts including an all-day dining restaurant, meetings and events spaces, as well as an outdoor swimming pool and 24/7 fitness center.
Waldorf Astoria Jakarta
Opening 2027
Positioned at a prime locale within the sprawling metropolitan city of Jakarta, the 183-room luxury hotel, marking the debut of Hilton’s iconic Waldorf Astoria brand in Indonesia, will feature three world-class dining concepts, wellness facilities including the award-winning Waldorf Astoria spa, as well as an outdoor swimming pool and fitness center.
Malaysia
Waldorf Astoria Kuala Lumpur
Opening 2025
Placed in the heart of Kuala Lumpur’s famed Bukit Bintang hub, the 279-suite luxury hotel will feature five distinctive restaurants, generously sized meeting spaces and a state-of-the-art wellness centre.
The Nautilus Resort, Curio Collection by Hilton
Opening 2025
As the first Curio Collection by Hilton property in Malaysia and Hilton’s first property in Langkawi, which boasts South East Asia’s first UNESCO Geopark, the 250-room resort will feature three distinct dining outlets including a specialty restaurant and rooftop bar, Kids’ Club, meeting and events spaces, as well as an outdoor swimming pool and fitness center.
Hilton Burau Bay Resort Langkawi
Opening 2025
Situated in Burau Bay along Langkawi’s western coastline, the 251-room resort will feature four dining concepts including two specialty restaurants, an Executive Lounge, the award-winning eforea spa village, tennis courts, as well as two outdoor swimming pools, kids club and a fitness center.
Conrad Kuala Lumpur
Opening 2026
Symbolizing the entry of Conrad Hotels & Resorts into Malaysia, the 488-room hotel, located within the prime Golden Triangle District of Kuala Lumpur, will feature four dining concepts including two specialty restaurants and a bar, a spa, as well as a swimming pool and fitness center.
Laos
DoubleTree by Hilton Vientiane
Opening 2024
Marking Hilton’s foray into Laos and set to debut in the heart of the country’s historic capital, the 188-room hotel will feature two dining outlets including an all-day dining restaurant, meetings and events spaces, as well as a rooftop swimming pool and 24/7 fitness center.
Timor Leste
Hilton Dili Palm Springs
Opening 2024
Poised to be the first international hotel in Timor Leste and located in Dili’s embassy and business district, the 150-room hotel will feature four distinct dining venues, meetings and events spaces, an Executive Lounge, as well as an outdoor swimming pool, fitness center and Pilates studio.
*Note to editors: This list is non-exhaustive.
About Hilton
Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 24 world-class brands comprising more than 7,600 properties and nearly 1.2 million rooms, in 126 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed over 3 billion guests in its more than 100-year history, was named the No. 1 World’s Best Workplace by Great Place to Work and Fortune and has been recognized as a global leader on the Dow Jones Sustainability Indices for seven consecutive years. Hilton has introduced industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the nearly 190 million Hilton Honors members who book directly with Hilton can earn Points for hotel stays and experiences money can't buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone.
 Hilton Dili Palm Springs-Guest Room
Photo credit © Hilton Worldwide
 KROMO Bangkok, Curio Collection by Hilton-Lobby
Photo credit © Hilton Worldwide
 DoubleTree by Hilton, Jakarta Bintaro Jaya-Swimming Pool
Photo credit © Hilton Worldwide
 Waldorf Astoria Hanoi-Exterior
Photo credit © Hilton Worldwide
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