HILTON ACCELERATES RESORT GROWTH ACROSS EUROPE
10 resorts set to open this summer in Mediterranean island destinations including in Greece, Ibiza and Malta. |
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HILTON ACCELERATES RESORT GROWTH ACROSS EUROPE
10 resorts set to open this summer in Mediterranean island destinations including in Greece, Ibiza and Malta. |
Category: Europe - Industry economy
- Hotel opening - Hotel projects
This is a press release selected by our editorial committee and published online for free on 2024-04-16
Nearly 100 resorts now trading or in the pipeline across Europe, Middle East and Africa under nine brandsHilton (NYSE: HLT) will rapidly expand its resort portfolio in Europe, with 10 hotels, totalling more than 1,500 guest rooms, opening in time for summer across its Curio Collection by Hilton, Tapestry Collection by Hilton and DoubleTree by Hilton brands.
Ahead of this year’s International Hospitality Investment Forum (IHIF), taking place in Berlin next week, Hilton has today announced franchise agreements for four hotels: Hilton Alvor, opening in 2026, and Cala San Miguel Hotel Ibiza, Curio Collection by Hilton, The Club Cala San Miguel Hotel Ibiza, Curio Collection by Hilton and Numo Ierapetra Beach Resort Crete, Curio Collection by Hilton, which join upcoming European resort properties opening in Italy, Greece, Croatia and Malta this summer.
Key leisure destinations such as Greece and Sardinia have increased in popularity in recent years and, in the last year alone, Hilton signed more than 20 resort hotels across Europe, Middle East and Africa under six of its brands. This growth is part of Hilton's strategy to develop its portfolio of resort hotels, which has doubled in the last five years and now stands at more than 300 hotels worldwide.
“Guest demand for high quality resorts in both longstanding international hotspots and up and coming leisure destinations is growing, leading to increased interest from owners in developing resort hotels under Hilton brands,” said Patrick Fitzgibbon, senior vice president, development, Europe, Middle East and Africa, Hilton.
“Last year alone, more than a fifth of our openings in Europe, Middle East and Africa were resort hotels and, working with a wide range of owners, we are looking forward to continued growth across this market segment, particularly in Mediterranean island destinations. With 10 European resort hotels due to open in time for the summer season, we’re introducing outstanding properties to popular destinations including Ibiza, the Algarve and Crete, expanding our range of resorts across the region under different brands.”
Hilton Alvor
The newly developed Hilton Alvor will be located in the highly popular Algarve region and is expected to open in 2026, following a franchise agreement with Mercan Group, with whom Hilton opened Arts Hotel Porto, Tapestry Collection by Hilton, last year. Joining two hotels trading under the Hilton Hotels & Resorts brand in Portugal, the hotel resort will offer 363 guest rooms set against a picturesque coastal view.
Throughout the extensive property, with a delicate and sustainable landscaping, guests will be able to choose from five restaurants, including two specialty dining offerings, three bars, including a bar on the rooftop with a terrace, as well as “Grab & Go” food options for those heading out to explore the stunning Algarve region. Guests will be invited to relax and unwind in one of the resort’s six swimming pools, extensive spa including a vitality pool, or by the sea, thanks to the hotel’s beachside location. Meetings and events will be well served by more than 1,200 square meters of events space, including a 450 square meter ballroom perfect for weddings and all kinds of events.
Two Resort Hotels Announced in Ibiza
Following a franchise agreement with Hotel Investment Partners (HIP), a leading owner of resort hotels in Southern Europe owned by Blackstone-managed funds, Hilton has announced plans for two hotels in Ibiza under its Curio Collection by Hilton brand. Due to open in time for the 2024 summer season, these hotels mark a significant step forward for Curio Collection by Hilton, debuting in one of the world’s most coveted holiday destinations. These hotels join the recently opened Canopy by Hilton Madrid Castellana and Domes Aulus Elounda, Curio Collection by Hilton, both following agreements between Hilton and owners HIP.
Cala San Miguel Hotel Ibiza, Curio Collection by Hilton
Located in Port de San Miguel's northern region on the island, Cala San Miguel Hotel Ibiza, Curio Collection by Hilton will feature 196 guest rooms when it opens in time for the summer. With direct beach and sea access, this waterfront hotel will offer three restaurants showcasing diverse cuisines, including Mediterranean and Asian specialties, along with two bars and two swimming pools. Catering to various visitor preferences, the hotel will also offer fitness facilities and a wellness area, complete with a designated outdoor area for calisthenics and yoga.
The Club Cala San Miguel Hotel Ibiza, Curio Collection by Hilton
The sister hotel of Cala San Miguel Hotel Ibiza, Curio Collection by Hilton is located just moments away, sharing a number of amenities across the two properties. The Club Cala San Miguel Hotel Ibiza, Curio Collection by Hilton, will be an adults-recommended hotel featuring 96 guest rooms, offering direct access to white sandy beaches. The hotel will offer two restaurants, and two bars including a pool bar and lobby bar. Situated 10 minutes from Cala Benirrás and around 30 minutes from the sites of the Old Town, it boasts a variety of restaurants and bars, including a food truck, an outdoor pool to chill out by, and a fitness centre.
Numo Ierapetra Beach Resort Crete, Curio Collection by Hilton
Located in the southeastern corner of Crete, Numo Ierapetra Beach Resort Crete, Curio Collection by Hilton is an exclusive beachfront property designed for adults in the lesser-explored area of Ierapetra in southern Crete. The hotel follows a franchise agreement with NUMO Hospitality, marking Hilton’s second property with the owner following the opening of Royal Senses Resort & Spa Crete, Curio Collection by Hilton in 2021.
Featuring 132 spacious guest rooms and suites that seamlessly blend indoor and outdoor spaces, the new resort boasts two swimming pools, an indoor and outdoor gym, tennis court and a boutique spa, making it an ideal retreat for wellness enthusiasts. Additionally, guests can enjoy unique amenities such as an open-air cinema set against the picturesque hills. Crete, Greece's largest island and a favourite among European travellers, enchants visitors with its breath-taking natural landscapes, rich culinary traditions, and ancient historical sites.
These hotels join several planned openings across the Mediterranean this summer, including Isla Brown Chania Crete Resort, Curio Collection by Hilton, Isla Brown Corinthia Resort & Spa, Curio Collection by Hilton, Mangia's Santa Teresa Sardinia, Curio Collection by Hilton, DoubleTree by Hilton Malta and Keight Hotel Opatija, Curio Collection by Hilton.
Guests of all Hilton properties are able to benefit from the award-winning Hilton Honors guest loyalty programme, allowing more than 180 million members who book directly with Hilton to earn Points for hotel stays and experiences. Hilton Honors members can also unlock access to instant rewards and benefits, such as contactless check-in with room selection and exclusive member discounts.
About Hilton
Hilton is a leading global hospitality company with a portfolio of 22 world-class brands comprising more than 7,500 properties and nearly 1.2 million rooms, in 126 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed over 3 billion guests in its more than 100-year history, was named the No. 1 World’s Best Workplace by Great Place to Work and Fortune and has been recognized as a global leader on the Dow Jones Sustainability Indices for seven consecutive years. Hilton has introduced industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the more than 180 million members who book directly with Hilton can earn Points for hotel stays and experiences money can't buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone.
About Hilton Hotels & Resorts
For over a century, Hilton Hotels & Resorts has set the benchmark for hospitality around the world, providing new product innovations and services to meet guests' evolving needs. With more than 600 hotels across six continents, Hilton Hotels & Resorts properties are located in the world’s most sought-after destinations for guests who know that where they stay matters. Experience a positive stay at Hilton Hotels & Resorts by booking at hiltonhotels.com or through the industry-leading Hilton Honors app. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits.
About Curio Collection by Hilton
Curio Collection by Hilton is a global portfolio of 160 individually remarkable hotels hand-picked to immerse guests in one-of-a-kind moments in the world’s most sought-after destinations. Each hotel in the Curio Collection evokes a bespoke story through distinctive architecture and design, world-class food & beverage and curated experiences, while providing the benefits of Hilton and its award-winning guest loyalty program Hilton Honors. Experience Curio Collection by Hilton by booking at curiocollection.com or through the industry-leading Hilton Honors app. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits.
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