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WORLD OF HYATT EXPANDS IN OKLAHOMA CITY WITH FORDSON HOTEL, NOW PART OF THE UNBOUND COLLECTION BY HYATT (United States)

The history infused Fordson Hotel marks The Unbound Collection by Hyatt brand’s first foray into the Sooner State.

WORLD OF HYATT EXPANDS IN OKLAHOMA CITY WITH FORDSON HOTEL, NOW PART OF THE UNBOUND COLLECTION BY HYATT (United States)

The history infused Fordson Hotel marks The Unbound Collection by Hyatt brand’s first foray into the Sooner State.

Category: North America & West Indies / Carribean islands - United States - Industry economy - New brands / Affiliations
This is a press release selected by our editorial committee and published online for free on 2024-04-05


Hyatt Hotels Corporation (NYSE:H) announced today that Fordson Hotel, an industrial revolution-inspired property nestled in Oklahoma City’s emerging West Village District, has officially joined World of Hyatt and The Unbound Collection by Hyatt brand.

Owned by Hall Capital and managed by Avion Hospitality, Fordson Hotel is housed in the former Ford Motor Company Assembly Plant, which dates back more than a century and is listed on the National Register of Historic Places.

The property brings new life to the cherished landmark, leaning into its historical backdrop by incorporating genuine design elements alongside modern furnishings.

“We’re excited to welcome Fordson Hotel to The Unbound Collection by Hyatt portfolio and offer travelers a one-of-a-kind, story-worthy stay option in Oklahoma City as part of World of Hyatt,” said Katie Johnson, global brand leader, Independent Collection, Hyatt.

“We know the addition of this landmark property will empower guests and members to uncover noteworthy stories in a historic century-old building.”

Inspired by the entrepreneurial spirit of Fred Jones, a local industrialist, civic leader, and one of the largest Ford dealers in the country in the 1950s, the Fordson Hotel building is the only historical landmark in Oklahoma City associated with a blue-collar industry.

The property is an inventive union of hospitality and contemporary history, featuring a cultural civic center with thought-provoking art exhibitions, spacious loft-like guestrooms with refined touches, four on-property dining options and a year-round outdoor pool.

Fordson Hotel boasts 135 guestrooms and suites with expansive steel windows, seamlessly offering abundant natural light and sweeping views of the city’s skyline, high ceilings, modern furnishings, custom-designed furniture and finishes that enhance the hotel's distinctive historical elements and offer an urban resort feel.

A cherished downtown dining destination, the property is home to four onsite restaurants, offering travelers and locals the opportunity to enjoy classic American cuisine at Mary Eddy’s Dining Room, fresh grab-and-go items and specialty coffees at Bodega, relaxing cocktails at the Pool Bar and, coming soon, light fare and innovative cocktails at The Lobby Lounge.

The hotel’s fitness center is equipped with aerobic machines, free weights, a steam room and sauna, along with a full-service spa offering a variety of massages and facial treatments.

“We are thrilled that Fordson Hotel is now part of The Unbound Collection by Hyatt brand, and we look forward to providing guests and members unscripted service, memorable accommodations and story-worthy experiences as an integral part of World of Hyatt, said Melanie Briley, general manager of Fordson Hotel.

“The hotel is a true landmark in Oklahoma City and as part of The Unbound Collection by Hyatt brand, we invite guests to uncover the local history that can be found nowhere else.”

With roots stretching back to the age of industrialization, Fordson Hotel has been a mainstay for inspired meetings and events in Oklahoma City.

The property specializes in hosting professional and social events, from corporate meetings to rehearsal dinners and wedding receptions, with light-filled venues that feature steel architectural touches and vintage fixtures.

Fordson Hotel’s 14,000 square feet of venue space includes a large main gallery, smaller rooms for breakouts or meals, indoor and outdoor cocktail spaces, a private dining room as well as an exclusive 5,400-square-foot penthouse with adjoining patio.

As part of World of Hyatt, members can experience Oklahoma City’s rich, industrial heritage and earn points on stays to use toward free nights, dining, spa experiences and more.

World of Hyatt members can save up to 10% with Member Rate or 15% with Member Rate Advance Purchase with reservations made at least 7 days prior to their stay. To join World of Hyatt, please visit worldofhyatt.com or complete enrollment at time of reservation.

The term “Hyatt” is used in this release for convenience to refer to Hyatt Hotels Corporation and/or one or more of its affiliates.

About Hyatt Hotels Corporation

Hyatt Hotels Corporation, headquartered in Chicago, is a leading global hospitality company guided by its purpose – to care for people so they can be their best. As of December 31, 2023, the Company's portfolio included more than 1,300 hotels and all-inclusive properties in 77 countries across six continents. The Company's offering includes brands in the Timeless Collection, including Park Hyatt, Grand Hyatt, Hyatt Regency, Hyatt, Hyatt Vacation Club, Hyatt Place, Hyatt House, Hyatt Studios, and UrCove; the Boundless Collection, including Miraval, Alila, Andaz, Thompson Hotels, Dream Hotels, Hyatt Centric, and Caption by Hyatt; the Independent Collection, including The Unbound Collection by Hyatt, Destination by Hyatt, and JdV by Hyatt; and the Inclusive Collection, including Impression by Secrets, Hyatt Ziva, Hyatt Zilara, Zoëtry Wellness & Spa Resorts, Secrets Resorts & Spas, Breathless Resorts & Spas, Dreams Resorts & Spas, Hyatt Vivid Hotels & Resorts, Alua Hotels & Resorts, and Sunscape Resorts & Spas. Subsidiaries of the Company operate the World of Hyatt loyalty program, ALG Vacations, Mr & Mrs Smith, Unlimited Vacation Club, Amstar DMC destination management services, and Trisept Solutions technology services.

About The Unbound Collection by Hyatt

More than a compilation of independent, one-of-a-kind hotels, The Unbound Collection by Hyatt brand is a thoughtful curation of stories worth collecting. Whether it’s a modern marvel, a historic gem or a revitalizing retreat, each property provides thought-provoking environments and experiences that inspire for guests seeking elevated yet unscripted service when they travel.

About Fordson Hotel

Fordson Hotel is a luxury boutique hotel where Oklahoma's history meets modern hospitality nestled in Oklahoma City's emerging West Village District. Home to Mary Eddy's Dining Room, Pool Bar and Bodega, and the Lobby Lounge, Fordson Hotel is housed in the former Ford Motor Company Assembly Plant dating back more than a century and leans into its historical backdrop by incorporating original design elements alongside modern furnishings. Owned by Hall Capital and managed by Avion Hospitality, Fordson Hotel is part of The Unbound Collection by Hyatt brand and participates in World of Hyatt.

About Hall Capital

Hall Capital is a family-owned private investment company with offices in Nashville, Oklahoma City, Chicago, Dallas and Tulsa. Its roots extend back to legendary automotive pioneer Fred Jones’ first enterprise in 1920. Today, led by Jones’ grandsons – Fred Hall, Kirkland Hall, and Brooks “Boots” Hall, Jr. – Hall Capital is home to a diversified collection of business interests focused on automotive, real estate and private investment. The company continues a long legacy of service to the community through the Fred Jones Family Foundation.

About Avion Hospitality

Avion Hospitality is a third-party national hotel management company specializing in branded full-service, select service and luxury independent properties. At Avion Hospitality, we collaborate with world-class partners and leverage best-in-the-industry tools to elevate the standard of service to our owners, team members and our guests. Trust and transparency are among Avion’s key values. Avion’s commitment to maintaining a low ratio of assets to operational and sales support enables us to invest more time and energy into each of our hotels, ensuring superior outcomes across all disciplines. This approach allows Avion to tailor our focus to the unique needs of each property. Avion Hospitality was founded in 2022 and is based in Dallas, Texas.

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